社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

Yale University
您将获得的技能: Digital Media Strategy, Health Promotion, Health Education, Media and Communications, Patient Education And Counseling, Behavioral Health, Public Health, Instagram, Driving engagement, Facebook, Program Evaluation, Persuasive Communication, Digital Communications, Survey Creation, Experimentation, Data Collection
中级 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
初级 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: Digital Transformation, Innovation, Responsible AI, Digital Communications, Machine Learning, Data Ethics, Business Transformation, Blockchain, Emerging Technologies, Social Impact, Technology Strategies, Data Storage, AI Enablement, Artificial Intelligence, Digital Assets, Fundraising and Crowdsourcing, Technology Solutions, Business Ethics, Artificial Neural Networks, Generative AI
初级 · 专项课程 · 3-6 个月

University of Pennsylvania
您将获得的技能: 图论, 社交网络分析, 经济学, 模拟, 解决复杂问题, 文化, 社会科学, 网络分析, 创新, 系统思考, 社会学
初级 · 课程 · 1-3 个月

Aptly
您将获得的技能: 社交媒体内容, 营销策略, 内容营销, TikTok, 性能分析, 在线广告, 内容性能分析, 营销, 社交媒体营销, 商业营销, 视频编辑, 社交媒体战略, 叙事, 绩效衡量, 广告活动, 数字媒体战略, 视频制作, 广告, 社交媒体, 内容创作
初级 · 专项课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Content Creation, Media and Communications, Storytelling, Social Media Strategy, Social Media, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct
初级 · 专项课程 · 3-6 个月
University of Pennsylvania
您将获得的技能: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce
混合 · 课程 · 1-4 周

Birla Institute of Technology & Science, Pilani
您将获得的技能: Game Design, Video Game Development, Live Streaming, Animation and Game Design, Systems Thinking, Aesthetics, Social Sciences, Economics, Policy, and Social Studies, Liberal Arts, Culture, Education and Training, Social Impact, Electronic Media, Psychology, Interactive Learning, Storytelling, User Experience, Media Strategy, Critical Thinking, Digital Media Strategy
初级 · 课程 · 1-3 个月

Universitat Autònoma de Barcelona
您将获得的技能: 媒体制作, 媒体关系, 文化, 社交媒体战略, 媒体与传播, 媒体战略, 活动营销, 品牌管理, 打造品牌, 视频制作, 广告, 社交媒体
初级 · 课程 · 1-3 个月

Johns Hopkins University
您将获得的技能: Responsible AI, Social Network Analysis, Driving engagement, Behavioral Economics, Network Analysis, Game Design, Social Sciences, Artificial Intelligence, Systems Thinking, Human Computer Interaction, Data Collection, Psychology
中级 · 课程 · 1-3 个月

Universitat Autònoma de Barcelona
您将获得的技能: Public Policies, Empowerment, Social Justice, Social Work, Community Development, Policy Analysis, Education and Training, Social Impact, Diversity Programs, Disabilities, digital literacy, Advocacy, Sociology, Collaboration, Mental Health Diseases and Disorders
初级 · 课程 · 1-3 个月

您将获得的技能: TikTok, Video Production, Content Performance Analysis, Content Creation, Web Analytics and SEO, Social Media Content, Video Editing, Social Media, Photography, Media Production, Social Media Campaigns, Driving engagement, Social Media Marketing, Social Media Strategy, Content Strategy, Storytelling, Photo Editing, Branding, Drive Engagement, Web Content
初级 · 专业证书 · 3-6 个月