体育营销课程可以帮助您学习观众参与策略、品牌管理、赞助激活和数字营销技术。您可以掌握针对体育受众的市场分析、活动开发和社交媒体推广技能。许多课程都会介绍 CRM 软件、解析平台和 Content Management System 等工具,展示如何应用这些技能来提升粉丝体验和促进体育组织的收入。

Northwestern University
您将获得的技能: 同行评审, 社交媒体内容, 战略营销, 整合营销传播, 内容营销, 营销策略, 分析, 关键绩效指标 (KPI), 营销, 营销预算, 社交媒体营销, 数字化营销, 社交媒体, 目标受众, 社交媒体战略, 实时数据, 数字化转型, ChatGPT, 营销效果, 博客
初级 · 专项课程 · 3-6 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Analytics, AI Personalization, Predictive Analytics, Customer Engagement, Advanced Analytics, Data-Driven Decision-Making, Predictive Modeling, AI Enablement, Marketing Strategies, Emerging Technologies, Revenue Management, Loyalty Programs, Brand Marketing, Digital Media Strategy, Media Strategy, Digital Transformation, Drive Engagement, Media Planning, Media Relations, Price Negotiation
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Contract Review, Intellectual Property, Marketing, Brand Awareness, Contract Negotiation, Social Media Content, Branding, Brand Management, Brand Marketing, Legal Strategy, Business Marketing, Marketing Strategies, Digital Assets, Market Opportunities, Case Studies
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 目标市场, 市场机遇, 人力资源管理与规划, 组织战略, 文化多样性, 组织结构, B2B 销售, 管理培训与发展, 沟通策略, 人力资源, 跨文化能力, 商业营销, 全球营销, 营销策略, 文化
初级 · 课程 · 1-3 个月

Johns Hopkins University
您将获得的技能: Research Design, Research Methodologies, Research, Consumer Behaviour, Influencing, Marketing Psychology, Case Studies, Persuasive Communication, Statistical Analysis, Ethical Standards And Conduct, Data Analysis, Data Collection, Advertising, Behavioral Economics, Biomedical Technology, Experimentation, Decision Making, Neurology, Psychology, Physiology
中级 · 专项课程 · 3-6 个月

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

O.P. Jindal Global University
您将获得的技能: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Customer Insights, Google Analytics, Data Ethics
初级 · 专项课程 · 3-6 个月
University of Pennsylvania
您将获得的技能: 进入市场战略, 目标市场, 战略营销, 客户体验战略(CX), 营销分析, 消费者行为, 营销, 客户洞察, 营销策略与技巧, 打造品牌, 品牌战略, 营销传播
混合 · 课程 · 1-3 个月
IE Business School
您将获得的技能: 内容营销, 演讲, 广告, 打造品牌, 社交媒体内容, 内容创作, 目标受众, 品牌意识, 新闻学, 品牌战略, 叙事, 游戏设计, 客户参与, 内容战略, 营销传播
初级 · 课程 · 1-3 个月

Universitat Autònoma de Barcelona
您将获得的技能: 商业开发, 品牌营销, 同行评审, 案例研究, 员工参与, 社会影响, 业务规划, 推动参与, 利益相关者管理, 广告销售, 活动营销, 活动管理, 提案制定, 品牌管理, 计划实施
初级 · 课程 · 1-3 个月

Duke University
您将获得的技能: 政治科学, 世界历史, 文化多样性, 社会学, 媒体与传播, 经济学, 社会科学, 心理学, 人类学
混合 · 课程 · 1-3 个月