产品营销课程可以帮助您学习市场细分、竞争分析、品牌定位和市场策略。您可以掌握制作有吸引力的信息、分析客户 Feedback 和优化营销活动的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体平台等工具,以支持跟踪绩效和与目标受众互动。

您将获得的技能: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis
中级 · 指导项目 · 不超过 2 小时

Xbox
您将获得的技能: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, Product Strategy, Data Analysis
初级 · 专业证书 · 3-6 个月

您将获得的技能: Competitive Analysis, Market Research, User Story, User Interface (UI), Competitive Intelligence, Usability, Persona Development, Microsoft Copilot, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, Product Roadmaps, User Interface (UI) Design, Market Opportunities, Regulation and Legal Compliance, Data Ethics, Responsible AI, Data Governance
初级 · 专项课程 · 3-6 个月

您将获得的技能: Web Analytics, Customer Analysis, Customer Insights, Analytics, User Feedback, Business Analytics, Analysis, Root Cause Analysis, User Flows, Performance Analysis, Data Presentation, Performance Metric, Key Performance Indicators (KPIs), Statistical Analysis, Data Capture, Taxonomy
中级 · 课程 · 1-4 周

Packt
您将获得的技能: Backlogs, Product Roadmaps, Sprint Planning, Agile Methodology, Product Management, AI Product Strategy, Wireframing, A/B Testing, Agile Product Development, Microsoft Teams, Product Strategy, Product Planning, Jira (Software), Product Requirements, Estimation, Project Management, Agile Project Management, ChatGPT, Kanban Principles, User Story
中级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Color Theory, Graphic Design, Intellectual Property, Product Promotion, E-Commerce, Digital Assets, Marketing, Marketing Collateral
高级设置 · 指导项目 · 不超过 2 小时
University of Illinois Urbana-Champaign
您将获得的技能: 消费者行为, 目标市场, 进入市场战略, 客户洞察, 营销管理, 价值主张, 营销分析, 打造品牌, 产品营销, 营销策划, 营销, 营销策略与技巧, 市场分析
攻读学位
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Competitive Analysis, Product Strategy, Product Management, Strategic Prioritization, Market Analysis, Product Roadmaps, Goal Setting, Business Strategy, Strategic Thinking, Strategic Decision-Making, Team Motivation, Market Dynamics, Customer Insights, Regulatory Compliance
初级 · 课程 · 1-4 周

IBM
您将获得的技能: 企业战略, 产品测试, 投资组合管理, 产品生命周期管理, 产品战略, 新产品开发, 产品路线图, 创造需求, 产品开发, 营销策划, 产品管理, 可用性测试, 市场分析, 敏捷产品开发, 产品要求, 市场情报
高级设置 · 课程 · 1-3 个月

LearnKartS
您将获得的技能: ChatGPT, Podcasting, AI Product Strategy, Content Creation, Course Development, AI Enablement, Entrepreneurship, Product Automation, Digital Assets, Artificial Intelligence, WordPress, Marketing Strategies, E-Commerce, Web Development, Digital Transformation, Email Marketing, Search Engine Optimization, Digital Marketing, Writing, Business Acumen
初级 · 课程 · 1-4 周

您将获得的技能: Market Opportunities, New Product Development, Product Strategy, Competitive Analysis, Business Strategy, New Business Development, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Innovation
中级 · 指导项目 · 不超过 2 小时