客户解析课程可以帮助您学习数据收集技术、客户细分、预测建模和绩效衡量。您可以通过数据驱动的洞察力,掌握解读客户行为、优化营销策略和提升客户体验的技能。许多课程都会介绍 Google Analytics、Tableau 和 SQL 等工具,这些工具支持数据解析和趋势可视化,为业务决策提供依据。

University of Virginia
您将获得的技能: 统计分析, 回归分析, 营销策略, 客户洞察, A/B 测试, 营销, 消费者行为, 数据驱动的决策制定, 投资回报, 资源分配, 营销效果, 战略营销, 预测分析, 营销分析, 广告活动, 品牌管理
初级 · 课程 · 1-3 个月

您将获得的技能: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills, Strategic Decision-Making
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数据可视化软件, 高级分析, 回归分析, 机器学习, 会计, 商业分析, 内部控制, 信息图表, 数据叙事, 分析, 数据管理, Data Management, 数据收集, 数据质量, Power BI, 数据分析, 营销分析, 数据可视化, 数据展示, Data Governance
攻读学位
初级 · 专项课程 · 3-6 个月

您将获得的技能: Google Analytics, Web Analytics, Marketing Analytics, Looker (Software), Real Time Data, Analytics, Data Analysis, Customer Insights, Target Audience, Marketing Strategies, Customer Retention, E-Commerce, Event Monitoring
初级 · 课程 · 1-4 周

您将获得的技能: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Predictive Analytics, Data Analysis, Minitab, Statistical Methods, Forecasting, Business Analytics, Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Case Studies, Financial Analysis, Microsoft Excel
混合 · 课程 · 1-3 个月

您将获得的技能: Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Customer Retention, Customer Relationship Building, Marketing Automation, Value Propositions, Portfolio Management, Automation, Key Performance Indicators (KPIs)
混合 · 课程 · 1-4 周

Meta
您将获得的技能: 探索性数据分析, 生成式人工智能, 商业分析, Data Validation, 数据建模, 关键绩效指标 (KPI), 业务指标, 分析, 数据操作, 数据管理, Data Management, 数据叙事, 数据质量, 数据收集, 数据可视化, 营销, 数据分析, 数据清理
初级 · 课程 · 1-3 个月

University of Colorado System
您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Marketing Effectiveness, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
中级 · 专项课程 · 3-6 个月

您将获得的技能: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 信息隐私, 个人身份信息, 营销, 分析, 数据驱动的决策制定, 应用编程接口 (API), 营销分析, 数据整合, 广告, 数据收集, Facebook, 数据分析, 网络分析, Google Analytics(分析), 数字化营销
初级 · 课程 · 1-4 周

Johns Hopkins University
您将获得的技能: Social Network Analysis, Network Analysis, Data Visualization, Graph Theory, Relational Databases, Data Visualization Software, Data Storytelling, Data Analysis, Database Theory, Exploratory Data Analysis, Social Sciences, Statistical Analysis, Machine Learning, R Programming, Analytics, Sociology, Natural Language Processing, Data Manipulation, Text Mining, Statistical Modeling
中级 · 专项课程 · 3-6 个月