客户细分课程可以帮助您学习人口统计分析、心理特征分析和行为细分策略。您可以掌握数据 Interpretation、定向营销和客户 Journey Map 方面的技能。许多课程都会介绍 Google Analytics 和客户关系管理 (CRM) 软件等工具,这些工具支持分析客户数据和实施有效的细分策略。

Google Cloud
您将获得的技能: Generative AI, AI Enablement, Web Analytics and SEO, Google Cloud Platform, Data Management, Information Management, Analytics, Information Architecture, AI Security, Data Integration, Unstructured Data, System Configuration
中级 · 课程 · 1-3 个月

您将获得的技能: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Graphic Design, Graphic and Visual Design, Brand Awareness, Content Creation, Content Marketing, Customer Engagement, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Agile Project Management, Stakeholder Engagement, Stakeholder Management, Team Motivation, Team Leadership, Agile Methodology, Risk Analysis, Earned Value Management, Sprint Planning, Continuous Improvement Process, Project Management, Sprint Retrospectives, Communication Strategies, Project Risk Management, Estimation, Prioritization, User Story
混合 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Google Sheets, Data Mapping, Data Integration, Database Application, Cloud Applications, No-Code Development, Relational Databases, Google Cloud Platform, Data Management
初级 · 项目 · 不超过 2 小时

您将获得的技能: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Advertising, Digital Advertising, Marketing Analytics, Presentations
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Facebook, Content Performance Analysis, Customer Analysis, Social Media Marketing, Social Media, Customer Insights, Target Audience, Marketing Strategies, Online Advertising, Digital Marketing, Business Strategy
初级 · 指导项目 · 不超过 2 小时

University of California San Diego
您将获得的技能: Climate Change Mitigation, International Relations, Sustainable Development, Climate Change Adaptation, Consumer Behaviour, Environmental Policy, Pollution Prevention, Sustainable Technologies, Economics, Corporate Sustainability, Energy and Utilities, Governance, Environmental Regulations, Community Development
初级 · 课程 · 1-3 个月

您将获得的技能: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business
初级 · 指导项目 · 不超过 2 小时

Cisco Learning and Certifications
您将获得的技能: Multiprotocol Label Switching, Virtual Private Networks (VPN), Routing Protocols, Border Gateway Protocol, Open Shortest Path First (OSPF), Network Troubleshooting, Network Routers, Wide Area Networks, Network Routing, Network Monitoring, Command-Line Interface
初级 · 课程 · 1-3 个月

University of Illinois Urbana-Champaign
您将获得的技能: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies
初级 · 课程 · 1-3 个月

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Campaign Management, Drive Engagement, Customer Engagement, Marketing Design
初级 · 指导项目 · 不超过 2 小时