品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

The Open University
您将获得的技能: Sustainable Business, Ideation, Systems Thinking, Sustainable Development, Creative Thinking, Corporate Sustainability, Stakeholder Engagement, Business Modeling, Stakeholder Analysis, Critical Thinking, Innovation, Environmental Social And Corporate Governance (ESG), Cognitive flexibility, Sustainability Standards, Business Systems Analysis, Business Continuity, Value Propositions, Process Mapping, Design Thinking, Problem Solving
中级 · 专项课程 · 3-6 个月

您将获得的技能: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Sales Strategy, Data Centers, Customer Insights, Interviewing Skills, Sales Presentations, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: Business Modeling, Market Analysis, Competitive Analysis, Regulatory Compliance, Innovation, Market Opportunities, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, New Business Development, Product Development, Business Planning, Team Leadership, Stakeholder Analysis, Team Building, Health Care Administration, Business Valuation, Fundraising
攻读学位
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning
初级 · 专项课程 · 1-3 个月

您将获得的技能: Responsible AI, User Interface and User Experience (UI/UX) Design, User Experience Design, Artificial Intelligence, Design Thinking, UI/UX Research, Experience Design, Persona (User Experience), User Centered Design, Design Reviews, User Interface (UI), Design Research, User Interface (UI) Design, Wireframing, Prompt Patterns, Prototyping, Presentations, User Story, Professional Development, Storyboarding
高级设置 · 课程 · 1-3 个月

SkillUp
您将获得的技能: 财务分析, 产品战略, 竞争分析, 新产品开发, 产品管理, 用户需求文件, 产品路线图, 产品规划, 业务规划, 团队建设, 项目管理生命周期, 市场调查, 市场分析, 产品生命周期管理, 敏捷产品开发, 风险管理, 营销策略
初级 · 课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Operations, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Performance Reporting, Marketing Channel, Generative AI, Customer Analysis, Artificial Intelligence, Customer experience improvement, Customer Retention
初级 · 课程 · 1-4 周

您将获得的技能: Generative AI, Responsible AI, Auditing, AI Product Strategy, Compliance Auditing, Internal Auditing, Risk Analysis, Risk Management, Artificial Intelligence, Risk Mitigation, Machine Learning Methods
中级 · 课程 · 1-4 周
Starweaver
您将获得的技能: AI Product Strategy, AI Enablement, Market Opportunities, Scalability, Case Studies, Entrepreneurship, Business Strategy, ChatGPT, Business Process Automation, Business Analysis, Cost Reduction, Overcoming Objections, Innovation, Automation
中级 · 课程 · 1-4 周

Michigan State University
您将获得的技能: 客户获取管理, 企业战略, 进入市场战略, 客户参与, 创新, 筹资和众包, 销售策略, 营销, 业务建模, 创业, 预算, 业务规划, 资源管理, 新业务开发, 计划执行
混合 · 课程 · 1-3 个月

University of Oxford
您将获得的技能: Social Impact, Design Thinking, Organizational Leadership, Innovation, Strategic Planning, Community Development, Sustainable Development, Human Centered Design, Research and Design, Project Design, Business Planning, Growth Strategies, Risk Management, Marketing Strategies, Stakeholder Engagement, Qualitative Research
混合 · 课程 · 1-3 个月

Saïd Business School, University of Oxford
您将获得的技能: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Business, Business Reporting, Corporate Sustainability, Sustainable Development, Stakeholder Engagement, Governance, Financial Reporting, Business Metrics, Enterprise Risk Management (ERM), Stakeholder Management, Environmental Issue, Business Ethics, Compliance Reporting, Stakeholder Analysis, Risk Management, Social Impact, Corporate Strategy, Finance
初级 · 专项课程 · 1-3 个月