社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。
您将获得的技能: AI Personalization, Generative AI, Responsible AI, Marketing Automation, Content Creation, Marketing Analytics, Marketing Strategies, Strategic Marketing, Innovation, MarTech, Workflow Management, Ethical Standards And Conduct
初级 · 课程 · 1-4 周

Meta
您将获得的技能: A/B 测试, 营销策略, 营销分析, 数据分析, 数字广告, 演讲, 目标受众, 数据驱动的决策制定, 广告, 广告活动, 关键绩效指标 (KPI), 数据展示, Facebook, 品牌意识, 营销, 社交媒体活动, 社交媒体营销, 营销效果, 营销活动经理
初级 · 课程 · 1-3 个月

Wesleyan University
您将获得的技能: 人际沟通, 道德标准与行为, 社会学, 冲突管理, 研究, 说服沟通, 心理学, 社会科学, 实验, 行为管理, 多样性意识
初级 · 课程 · 1-3 个月
IE Business School
您将获得的技能: 新闻学, 叙事, 内容营销, 打造品牌, 品牌战略, 演讲, 目标受众, 品牌意识, 广告, 社交媒体内容, 客户参与, 游戏设计, 内容战略, 营销传播, 内容创作
初级 · 课程 · 1-3 个月

您将获得的技能: Email Marketing, Advertising Mail, Direct Marketing, Campaign Management, Marketing Materials, Marketing, Digital Marketing, Target Audience, Registration, Design, Business
初级 · 指导项目 · 不超过 2 小时
Universidade de São Paulo
您将获得的技能: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement
初级 · 课程 · 1-3 个月

您将获得的技能: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Data-Driven Decision-Making, Marketing Strategies, Content Creation, Social Media Strategy, Marketing Automation, Data Ethics, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Email Marketing, Data Storytelling, Social Media Marketing, Search Engine Optimization, Marketing Budgets, Social Media, Order Fulfillment, Media Planning, Search Engine Marketing, Paid media, Google Ads, Marketing Analytics, Social Media Strategy, Customer Retention, A/B Testing, Customer Relationship Management, E-Commerce, Customer Engagement, Marketing, Campaign Management
初级 · 专业证书 · 3-6 个月

您将获得的技能: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting
初级 · 课程 · 1-4 周

Universidades Anáhuac
您将获得的技能: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Social Media Marketing, Keyword Research, Content Marketing, Digital Transformation, Marketing Effectiveness, Social Media Strategy, Customer Analysis, Marketing Analytics, Data Analysis, Paid media, Return On Investment
初级 · 课程 · 1-3 个月

您将获得的技能: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications
初级 · 课程 · 1-4 周