客户细分课程可以帮助您学习人口统计分析、心理特征分析和行为细分策略。您可以掌握数据 Interpretation、定向营销和客户 Journey Map 方面的技能。许多课程都会介绍 Google Analytics 和客户关系管理 (CRM) 软件等工具,这些工具支持分析客户数据和实施有效的细分策略。

Northeastern University
您将获得的技能: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Matplotlib, Data Preprocessing, Pandas (Python Package), Scatter Plots, Data Cleansing, Data Integration, Data Transformation, Big Data, Programming Principles, Python Programming
攻读学位
混合 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, Social Media Content, Marketing Communications, Target Audience, Media Strategy, Digital Media Strategy, Brand Strategy, Brand Management, Strategic Communication, Marketing Planning, Paid media, Content Strategy, Customer Insights, Shared Media, Content Performance Analysis, Persuasive Communication, Content Creation
中级 · 专项课程 · 1-3 个月
您将获得的技能: Prompt Engineering, Risk Modeling, Risk Analysis, Continuous Monitoring, Generative AI, Project Risk Management, Risk Management, Operational Risk, Data-Driven Decision-Making, Data Integration, Decision Support Systems, AI Security, Anomaly Detection, Automation
高级设置 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Digital Marketing, Performance marketing, Marketing Analytics, Key Performance Indicators (KPIs), Consumer Behaviour, E-Commerce, Target Market, Customer Insights, Market Analysis, Data Analysis, Unsupervised Learning
初级 · 课程 · 1-4 周

您将获得的技能: Sales Operations, Responsible AI, Sales Process, Sales Enablement, Generative AI Agents, Sales Management, Sales Strategy, Sales, Data Ethics, Forecasting, Prompt Engineering, Customer Relationship Management, Data-Driven Decision-Making, Strategic Decision-Making
中级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Analytics, Data-Driven Decision-Making, Marketing, Customer Analysis, Marketing Strategies, Data Analysis, Time Series Analysis and Forecasting, Product Knowledge, Data Visualization Software, Cross Selling, Product Promotion, Python Programming
初级 · 课程 · 1-4 周

Northeastern University
您将获得的技能: User Research, UI/UX Research, User Experience Design, Logo Design, User Centered Design, Experience Design, Usability, Wireframing, Mockups, Prototyping, Persona Development, Graphic and Visual Design
初级 · 课程 · 1-3 个月
University of Colorado Boulder
您将获得的技能: Web Content Accessibility Guidelines, Education Software and Technology, Peer Review, Design Reviews, Interactive Design, User Interface (UI), Interaction Design, Usability, Software Design Patterns, Technical Design, Experience Design, Usability Testing, Technical Documentation, Design Strategies, Technical Writing, Simulations
初级 · 课程 · 1-3 个月

Google Cloud
您将获得的技能: Dashboard, Data Sharing, Cloud Computing, Big Data, Data Access, Google Cloud Platform, Data Visualization, Data Management
初级 · 项目 · 不超过 2 小时

您将获得的技能: Apache Kafka, Apache Spark, Data Pipelines, Distributed Computing, Real Time Data, Data Integration, Apache Hadoop, Security Controls, Configuration Management, Data Processing, Performance Tuning, Encryption, Authorization (Computing), Authentications
中级 · 课程 · 1-4 周

您将获得的技能: Vendor Management, Hospitality, Hospitality Management, Performance Measurement, Business Relationship Management, Business Process, Business Process Management, Global Marketing, Process Optimization, Creative Problem-Solving, Key Performance Indicators (KPIs), Law, Regulation, and Compliance, Communication, Strategic Thinking, Risk Mitigation, Contract Negotiation
初级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: 数据管理, Data Management, 大数据, Google 云端平台, 数据整合, 数据管道, 基于云的集成, 数据转换
初级 · 项目 · 不超过 2 小时