内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

Kennesaw State University
您将获得的技能: 沟通, 专业精神, 建立关系, 商业研究, 适应, 面试技巧, 专业网络, 个人发展, 谈判, 市场调查, LinkedIn, 社交媒体, 协作, 导师, 战略传播, 设定目标, 规划, 社交媒体战略, 专业发展, 管理团队
初级 · 专项课程 · 3-6 个月
University of Illinois Urbana-Champaign
您将获得的技能: 竞争分析, 进入市场战略, 商业开发, 战略伙伴关系, 战略决策, 战略思维, 降低成本, 市场机遇, 国际关系, 风险管理, 风险分析, 价值主张, 企业战略, 战略规划, 增长战略, 全球营销
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising
中级 · 指导项目 · 不超过 2 小时

Fortinet, Inc.
您将获得的技能: Firewall, Virtual Private Networks (VPN), Network Troubleshooting, Network Routing, Network Security, Intrusion Detection and Prevention, Authentications, Network Monitoring, Event Monitoring, Lightweight Directory Access Protocols, Network Administration, Security Information and Event Management (SIEM), Security Engineering, Network Performance Management, Enterprise Security, Application Security, Network Infrastructure, Cybersecurity, Computer Security, Cyber Security Strategy
中级 · 专项课程 · 3-6 个月

S.P. Jain Institute of Management and Research
您将获得的技能: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Budgets, Target Audience, Campaign Management, Facebook, Sales Pipelines, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS
初级 · 课程 · 1-3 个月

University of Houston
您将获得的技能: 教育软件和技术, 通信系统, 沟通, 学习管理系统, 数字扫盲, 技术战略, 协作软件, 数字教学法, 数字通信, 协作, 网络应用, 教学
初级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Responsible AI, AI Product Strategy, AI Enablement, Organizational Change, Product Roadmaps, Program Implementation, Stakeholder Engagement, Google Gemini, Anthropic Claude, Business Strategy, Generative AI, Corporate Strategy, Corporate Communications, Enterprise Security, Prompt Engineering, Corporate Sustainability, Business Communication, Communication Strategies, Marketing Strategy and Techniques, Communication
中级 · 专项课程 · 1-4 周

Coursera
您将获得的技能: 人工智能, 负责任的人工智能, 营销, 批判性思维, AI 赋能, 数据伦理, 创造性地解决问题, 生成式人工智能, 信息隐私, 人力资源技术, AI 产品战略
初级 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: Creative Thinking, Creativity, Creative Problem-Solving, Ideation, Innovation, Architectural Design, Problem Solving, Design Thinking, Artificial Intelligence and Machine Learning (AI/ML), Entrepreneurship, Artificial Intelligence, Advertising, Marketing, Game Design, Consumer Behaviour, Experimentation
初级 · 课程 · 1-3 个月

您将获得的技能: Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Customer Retention, Customer Relationship Building, Marketing Automation, Value Propositions, Portfolio Management, Performance Measurement, Automation
混合 · 课程 · 1-4 周

您将获得的技能: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
初级 · 指导项目 · 不超过 2 小时