品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

Duke University
您将获得的技能: 投资组合风险, 密码学, 财务分析, 筹资和众包, 区块链, 金融交易, 风险管理, 微软Excel, 新兴技术, 创业, 金融市场, 金融, 金融科技, 金融建模, R(软件), Excel 公式, 商业估值, 风险分析, 概率分布, 创业融资
中级 · 专项课程 · 3-6 个月

您将获得的技能: Value Propositions, Sales Presentation, Product Knowledge, Business Marketing, Business Strategy, Business Modeling, Competitive Analysis, Communication, Innovation, Customer Analysis, Strategic Communication
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Strategic Decision-Making, Corporate Strategy, Strategic Thinking, Value Propositions, Strategic Sourcing, Business Strategies, Business Strategy, Supply Chain, Mergers & Acquisitions, Supplier Management, Purchasing
初级 · 课程 · 1-4 周

您将获得的技能: Strategic Decision-Making, Corporate Strategy, Business Strategies, Business Strategy, Business Ethics, Organizational Strategy, Strategic Leadership, Business Planning, Growth Strategies, Environmental Social And Corporate Governance (ESG), Strategic Prioritization, Strategic Planning, Strategic Thinking, Management Information Systems, Stakeholder Management, Business Administration, Plan Execution, Operational Efficiency, Business, Business Process Reengineering
初级 · 专项课程 · 3-6 个月
University of Virginia
您将获得的技能: 客户洞察, 营销心理学, 客户分析, 竞争分析, 行为经济学, 案例研究, 市场调查, 收入管理, 价值主张, 市场动态, 全球营销, 分析, 消费者行为
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: Data-Driven Decision-Making, Data Ethics, Customer Analysis, Strategic Marketing, Strategic Decision-Making, Digital Marketing, Business Analytics, Marketing Analytics, Performance Measurement, Marketing Strategy and Techniques, Data Analysis, Pay Per Click Advertising, Data Management, Web Analytics and SEO, Marketing Automation, Smart Goals
初级 · 课程 · 1-4 周

您将获得的技能: Innovation, Ideation, New Product Development, Business Strategies, New Business Development, Business Strategy, Brainstorming, Product Development, Business Solutions, Entrepreneurship, Resource Management, Business Transformation, Market Opportunities, Business Research, Prioritization, Critical Thinking
初级 · 课程 · 1-4 周

您将获得的技能: Technology Strategies, IT Management, Operational Efficiency, Contract Management, Information Technology, Business Transformation, Digital Transformation, Enterprise Architecture, Risk Management, Governance, Operational Analysis, Service Management, Technology Solutions, Business Strategy, Compliance Management, Service Design, Strategic Planning
中级 · 课程 · 1-3 个月

您将获得的技能: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Market Share, Customer Analysis, Organizational Development, Talent Management, Strategic Decision-Making, Intellectual Property, Financial Analysis
混合 · 课程 · 1-4 周

Northwestern University
您将获得的技能: 供应商关系管理, 容量规划, 竞争分析, 财务分析, 战略采购, 数据驱动的决策制定, 运行分析, 投资回报, 企业战略, 案例研究, 运营管理, 业务运营, 供应链, 规划, 战略决策
混合 · 课程 · 1-3 个月

University of Maryland, College Park
您将获得的技能: Cyber Security Strategy, Cybersecurity, Threat Modeling, Threat Management, Cyber Risk, Cyber Attacks, Security Awareness, Cyber Security Policies, Computer Security, Malware Protection, Information Systems Security, Infrastructure Security, Public Safety and National Security, Human Factors (Security), Data Security, Risk Management
初级 · 课程 · 1-3 个月

HEC Paris
您将获得的技能: 现金管理, 财务分析, 销售, 团队建设, 筹资和众包, 创造力, B2B 销售, 创新, 企业战略, 业务规划, 创业, 商业开发, 招聘, 全球营销, 人力资源, 构思, 自我意识
初级 · 课程 · 1-4 周