品牌课程可以帮助您学习品牌战略、视觉 Identity 开发、受众分析和信息传递框架。您可以掌握创建引人注目的品牌叙事、进行竞争分析和利用社交媒体进行品牌互动的技能。许多课程会介绍用于设计的 Adobe Creative Suite、用于受众分析的 Google Analytics 和用于品牌推广的社交媒体平台等工具,将这些技能与有效的品牌管理和市场定位联系起来。

University of Pennsylvania
您将获得的技能: 战略营销, 同行评审, 运营管理, 营销, 权责发生制会计, 运行效率, 财务报告, 企业财务, 财务会计, 人力资本, 流程管理, 资本预算编制, 金融, 项目设计, 人员管理, 金融报表, 打造品牌, 财务报表分析, 过程分析, 投资回报
初级 · 专项课程 · 3-6 个月
University of California, Davis
您将获得的技能: 旁听, 竞争分析, 文案写作, 营销策略与技巧, 品牌营销, 内容营销, 写作, 搜索引擎优化, 社交媒体战略, B2B 销售, 数字媒体战略, 营销分析, 企业对消费者
中级 · 课程 · 1-4 周

您将获得的技能: Adobe Illustrator, Adobe Express, Adobe Photoshop, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, Graphic Design, Graphics Software, Adobe Firefly, User Interface and User Experience (UI/UX) Design, Visual Design, File Management, Process Design, Design Reviews, Prompt Engineering, Image Quality, Branding, Storytelling
初级 · 专业证书 · 3-6 个月

您将获得的技能: Adobe Firefly, Prompt Engineering, Adobe Express, Collaborative Software, Adobe Creative Cloud, Generative AI, Adobe Photoshop, Generative AI Agents, AI Personalization, Content Creation, Data Import/Export, Responsible AI, Data Ethics, Creative Design, Storytelling, Brand Strategy, Branding
初级 · 课程 · 1-4 周

您将获得的技能: Generative AI Agents, Presentations, Product Demonstration, Prompt Engineering Tools, Generative AI, Storytelling, Brand Strategy, Responsible AI, Branding, Proposal Development, Brand Management, Visual Design, Content Creation, Creative Design, Graphic Design
初级 · 课程 · 1-4 周
University of California, Davis
您将获得的技能: 竞争分析, 内容创作, 数据分析, 内容营销, 预测, 网络分析和 SEO, 角色开发, 搜索引擎营销, 社交媒体营销, 分析, 关键词研究, 目标受众, 社交媒体战略, 搜索引擎优化, 目标市场, 数字化营销, 社交媒体, 打造品牌, 内容战略, 数字媒体战略
初级 · 专项课程 · 3-6 个月

您将获得的技能: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
初级 · 课程 · 1-3 个月

您将获得的技能: Adobe Firefly, Storyboarding, Storytelling, Adobe Photoshop, Adobe Creative Cloud, Conceptual Design, Visual Design, Prompt Engineering, Creative Design, Creative Thinking, Collaborative Software, Design Thinking, Collaboration, Generative AI, Branding, Workflow Management, Communication, Asset Management
初级 · 课程 · 1-4 周

您将获得的技能: Photo Editing, Adobe Illustrator, Color Theory, Adobe Express, Adobe Photoshop, Responsible AI, Typography, Generative AI, Graphic and Visual Design, Graphic Design, Graphics Software, Graphic and Visual Design Software, Photography, Design, Adobe Creative Cloud, Design Elements And Principles, Digital Design, File Management, Branding, Storytelling
初级 · 专项课程 · 1-3 个月

您将获得的技能: Adobe Express, LinkedIn, Interviewing Skills, Critical Thinking, Graphic Design, Creativity, Personal Attributes, Design, Branding, Storytelling, Communication, Strategic Thinking, Professional Development, Self-Awareness, Digital Communications
初级 · 课程 · 1-4 周

您将获得的技能: Adobe Express, Web Content Accessibility Guidelines, Typography, Visual Design, Style Guides, Graphic and Visual Design, Design, Digital Design, Layout Design, Graphic Design, Color Theory, Design Elements And Principles, Content Creation, AI Personalization, Branding, Creativity, Generative AI
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Adobe Illustrator, Generative AI, AI Workflows, Creativity, Adobe Creative Cloud, Graphic Design, Computer Graphics, Creative Design, Creative Thinking, Color Theory, Digital Design, Visual Design, Content Creation, Branding
初级 · 课程 · 1-4 周