市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

您将获得的技能: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Interactive Data Visualization, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Data Collection, Data Analysis Software, Microsoft Excel, R Programming
中级 · 专项课程 · 1-3 个月

IESE Business School
您将获得的技能: Talent Management, Business Priorities, Strategic Leadership, Strategic Prioritization, Workforce Development, Business Leadership, Leadership and Management, Business Management, Leadership, Organizational Leadership, Human Capital, Strategic Thinking, Business Strategy, People Management, Business Modeling, Innovation, Persona (User Experience)
初级 · 课程 · 1-3 个月

您将获得的技能: Instagram, Target Market, Social Media Marketing, Social Media, Customer Engagement, Brand Strategy, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Content Performance Analysis, Drive Engagement, Content Strategy, Web Analytics, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Media Strategy, Social Media Strategy, Social Media, Marketing Channel, Video Production, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

Universitat Autònoma de Barcelona
您将获得的技能: Persuasive Communication, Oral Expression, Storytelling, Data Presentation, Research, Graphic and Visual Design, Persona (User Experience), Statistics, Psychology
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Email Marketing, Campaign Management, Lead Generation, Marketing Automation, Marketing Materials, Registration, Dashboard
初级 · 指导项目 · 不超过 2 小时

University of London
您将获得的技能: 国际金融, 竞争分析, 商务, 战略思维, 分析, 企业管理, 产品生命周期管理, 市场分析, 商业分析, 全球营销, 产品管理, 文化, 企业战略, 文化多样性
混合 · 课程 · 1-4 周

University of Minnesota
您将获得的技能: 市场机遇, 监管事务, 商业化, 创新, 竞争分析, 监管要求, 战略营销, 进入市场战略, 风险分析, 新产品开发, 药品, 产品管理, 市场分析, 医疗设备, 知识产权, 卫生政策
初级 · 课程 · 1-4 周

Universidad Austral
您将获得的技能: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Media Strategy, Media Planning, Performance marketing, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Business Metrics, Key Performance Indicators (KPIs)
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Video Editing, Social Media, Photography, Photo Editing, Branding, Brand Awareness, Drive Engagement
初级 · 课程 · 1-4 周

ESSEC Business School
您将获得的技能: Social Impact, Business Modeling, Market Research, Business Planning, Entrepreneurship, Sustainable Business, Key Performance Indicators (KPIs), Marketing, Customer Analysis, Stakeholder Analysis, Business Development, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance, Financial Forecasting
混合 · 课程 · 1-4 周

Advancing Women in Tech
您将获得的技能: 市场机遇, 客户体验战略(CX), 创新, 竞争分析, 产品战略, 产品路线图, 产品生命周期管理, 技术产品管理, B2B 销售, 产品开发, 新产品开发, 客户洞察, 市场分析, 产品要求, 产品管理, 说服沟通
初级 · 课程 · 1-4 周