数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

Coursera
您将获得的技能: Multimedia, Canva (Software), Animations, Design, Graphic and Visual Design Software, Video Production, Graphic Design, Graphic and Visual Design, Marketing
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: 劳动力发展, 员工参与, 数据伦理, 生成式人工智能, 战略思维, AI 赋能, 数字化转型, Prompt Engineering, 负责任的人工智能, 人工智能
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Digital pedagogy, Innovation, Emerging Technologies, Solution Design, digital literacy, Entrepreneurship, Educational Materials, Learning Strategies, Student-Centred Learning, Creativity
初级 · 课程 · 1-3 个月

Emory University
您将获得的技能: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Supply Chain, Supply Chain Management, Financial Analysis, Income Statement, Corporate Finance, Balance Sheet, Corporate Strategy, Six Sigma Methodology, Business Valuation, Organizational Strategy, Gross Profit, Marketing Strategies, Market Dynamics, Marketing Communications, Target Market, Lean Six Sigma
初级 · 专项课程 · 3-6 个月

IESE Business School
您将获得的技能: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
初级 · 课程 · 1-3 个月

Goodwill Industries International
您将获得的技能: digital literacy, Cultural Responsiveness, Community Outreach, Active Listening, Cultural Diversity, Rapport Building, Professional Development, Ethical Standards And Conduct, Communication, Adaptability, Needs Assessment
初级 · 课程 · 1-4 周

GRAMMY GO
您将获得的技能: 数据驱动的决策制定, 趋势分析, 营销活动经理, 营销预算, 社交媒体, 关键绩效指标 (KPI), 内容营销, 促销策略, 战略伙伴关系, 品牌战略, 媒体战略, 营销分析, 客户参与, 数字媒体战略, 营销策略, 内容战略, 社交媒体战略, 品牌意识
初级 · 课程 · 1-4 周

您将获得的技能: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support
初级 · 指导项目 · 不超过 2 小时

Banco Interamericano de Desarrollo
您将获得的技能: Digital Transformation, Big Data, Public Policies, Data-Driven Decision-Making, Economic Development, Business Transformation, Technology Strategies, Entrepreneurship, Emerging Technologies, Governance
初级 · 课程 · 1-4 周

Harvard Business Review
您将获得的技能: Financial Statements, Generative AI, Critical Thinking, Plan Execution, Business Modeling, Financial Acumen, Prompt Engineering, Business Acumen, Financial Management, Budgeting, Business Strategy, Responsible AI, Financial Data, Data-Driven Decision-Making, Financial Analysis, Strategic Leadership, Income Statement, Strategic Decision-Making, Decision Making, Digital Transformation
中级 · 专项课程 · 1-3 个月
University of Colorado Boulder
您将获得的技能: 在线广告, Google 广告, 自动化, 绩效营销, 消费者行为, 点击付费广告, 数字广告, 广告, 网络分析和 SEO, 关键词研究, 广告活动, 搜索引擎优化, 情境广告, 搜索引擎营销, A/B 测试
初级 · 课程 · 1-3 个月

您将获得的技能: Make.com, LinkedIn, Marketing Automation, Marketing, Social Media Content, Social Media Marketing, Application Programming Interface (API), Generative AI, Content Creation, Automation, Artificial Intelligence, Content Marketing, Workflow Management
初级 · 指导项目 · 不超过 2 小时