Customer Communications Management

客户沟通管理(CCM)是一种战略方法,用于协调和简化面向客户的所有对外沟通,提供个性化、有针对性的体验。Coursera 的 CCM 目录让您掌握提供高度个性化、全方位渠道沟通的技能。您将学习到 CCM 的各个方面,包括文档管理、内容创建、多渠道 Distribution 和客户旅程映射。您将深入了解如何利用客户数据、管理各种通信渠道的客户互动、了解客户行为并实时有效地响应客户需求。这些知识将使您能够在任何以客户为中心的组织中提升客户满意度、提高客户忠诚度并提高 Operator 的运营效率。
2凭据
15门课程

最受欢迎

当前趋势

最新发布

筛选依据

主题
必需的

语言
必需的

在整个课程(说明和评估)中使用的语言。

了解产品
必需的

通过实践教程在 2 小时内掌握与工作相关的技能。
通过已评分作业、视频和论坛向顶级授课教师学习。
通过完成一系列课程和项目,深入学习学科知识。

级别
必需的

课程长度
必需的

字幕
必需的

教师
必需的

“customer communications management” 的结果

  • 状态:免费试用

    University of California, Irvine

    您将获得的技能: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media, Interpersonal Communications, Social Media Management, Business Communication, Stakeholder Communications, Telecommuting, Customer Communications Management, Employee Retention, Diversity and Inclusion

  • 状态:免费试用

    Coursera Instructor Network

    您将获得的技能: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Customer Relationship Management (CRM) Software, Personalized Service, Customer Insights, Business Analytics, ChatGPT, User Feedback, Analytics, Consumer Behaviour, Real Time Data, Automation

  • 状态:免费

    您将获得的技能: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls

  • 状态:免费试用

    University of Virginia Darden School Foundation

    您将获得的技能: 客户支持, AI 个性化服务, 角色开发, 改善客户体验, 客户服务, 客户参与, 提高绩效, ChatGPT, 性能分析, 目标受众, 客户沟通管理, 生成式人工智能

  • 状态:新
    状态:预览

    您将获得的技能: Account Management, AI Personalization, Customer Engagement, Generative AI Agents, Customer Communications Management, Personalized Service, Customer Insights, Communication, Scalability, Customer Relationship Management (CRM) Software, Data Ethics, Email Automation, Customer Retention, Responsible AI, Predictive Modeling, Business Process Automation, Analytics, Workflow Management, Automation

  • 状态:预览

    Dubai College of Tourism

    您将获得的技能: Booking (Sales), Travel Arrangements, Selling Techniques, Sales, Hospitality, Client Services, Office Procedures, Financial Analysis, Workflow Management, Proposal Development, Document Management, Customer Communications Management

是什么让您今天来到 Coursera?

  • 状态:免费试用

    University of California, Irvine

    您将获得的技能: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Public Relations, Social Media Management, Social Media, Stakeholder Communications, Customer Communications Management, Press Releases, Marketing and Public Relations, Advertising, Marketing Communications, Branding, Brand Management, Communication Strategies, Social Media Strategy, Stakeholder Management, Internal Communications, Content Marketing

  • Coursera Project Network

    您将获得的技能: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented

  • 状态:免费试用

    University of Virginia Darden School Foundation

    您将获得的技能: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, AI Personalization, Customer Communications Management, Persona Development, Machine Learning

  • 状态:免费

    您将获得的技能: Amazon Web Services, Control Panels, Call Center Experience, Customer Communications Management, Outbound Calls, Inbound Calls, Telephone Skills

  • 状态:免费试用

    您将获得的技能: Email Automation, ChatGPT, Prompt Engineering, AI Personalization, Calendar Management, Setting Appointments, Workflow Management, Customer Communications Management, Automation, Business Correspondence, Customer Inquiries, Generative AI

  • 状态:免费

    您将获得的技能: Amazon Web Services, Call Center Experience, Customer Service, Customer Communications Management, Inbound Calls, Scalability, Outbound Calls, Customer Relationship Management, Network Routing, Real Time Data, Performance Analysis, Cost Reduction, Operational Efficiency, Capacity Planning

是什么让您今天来到 Coursera?

主要合作伙伴

  • Amazon Web Services
  • University of California, Irvine
  • University of Virginia Darden School Foundation
  • Dubai College of Tourism
  • Meta
  • Microsoft
  • Real Madrid Graduate School Universidad Europea
  • University of Alberta