营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

Tecnológico de Monterrey
您将获得的技能: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media, Performance Measurement, Goal Setting, Active Listening, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Strategy, Resource Management, Customer Engagement
混合 · 课程 · 1-3 个月
Northeastern University
您将获得的技能: 客户体验战略(CX), 健康信息学, 数据驱动的决策制定, 商业分析, 医疗保健行业知识, 性能指标, 预测分析, 人工智能和机器学习(AI/ML), 决策支持系统, 应用机器学习, 分析, 流程制图
中级 · 课程 · 1-4 周

Johns Hopkins University
您将获得的技能: 数据结构, 统计编程, 数据操作, 统计分析, 计算机编程工具, R 语言程序设计(中文版), 数据导入/导出, 调试, 性能调整, 编程原则, 数据分析, 模拟
中级 · 课程 · 1-4 周

CertNexus
您将获得的技能: Artificial Intelligence, AI Enablement, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Business Requirements, Responsible AI, AI Security, Data Ethics, Process Improvement, Process Improvement and Optimization, Environmental Social And Corporate Governance (ESG), Cloud Computing, Process Optimization, User Experience, Customer Service, Big Data, Data Security, Operational Efficiency, Marketing, Data Quality
混合 · 课程 · 1-4 周
IE Business School
您将获得的技能: 创造力, 集思广益, 生产规划, 创意设计, 品牌战略, 生产流程, 价值主张, 提案制定, 广告, 打造品牌, 广告活动, 叙事, 目标受众, 摄影, 演讲, 营销设计, 营销活动经理, 营销传播
初级 · 课程 · 1-3 个月

您将获得的技能: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Content Strategy, Report Writing, Social Media Content, Marketing Effectiveness, Communication Strategies, Generative AI
初级 · 专业证书 · 3-6 个月

University of Michigan
您将获得的技能: 网络分析, 用户体验设计, A/B 测试, 线框设计, 调查, 以用户为中心的设计, 用户体验, 用户故事, 原型设计, 定性研究, UI/UX 研究, 构思, 可用性, 创建调查, 抽样(统计), 概念设计, 可用性测试, 设计研究, 交互设计, 用户研究
初级 · 专项课程 · 3-6 个月

Starweaver
您将获得的技能: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling
初级 · 课程 · 1-4 周

您将获得的技能: Apache Hadoop, Apache Hive, Big Data, Data Analysis, Data Processing, Query Languages, Unstructured Data, Data Transformation, Data Cleansing, Scripting
混合 · 课程 · 1-4 周

您将获得的技能: Generative Model Architectures, Generative AI, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Data Strategy, Data Ethics, Artificial Neural Networks, Process Improvement, Process Improvement and Optimization, Cloud Computing, Operational Efficiency, Process Optimization, Big Data, Customer Service, Natural Language Processing, User Experience, Marketing
混合 · 课程 · 1-3 个月

您将获得的技能: Data Visualization, Data Presentation, Responsible AI, Data Storytelling, Prompt Engineering, Data Analysis, AI Enablement, Oral Expression
初级 · 课程 · 1-4 周

California Institute of the Arts
您将获得的技能: 线框设计, 以用户为中心的设计, 模型, 需求分析, 用户体验, 信息架构, 可用性测试, 目标受众, UI/UX 战略, 网页设计, Agile 方法论, 角色(用户体验), 用户研究
中级 · 课程 · 1-3 个月