品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。
CertNexus
您将获得的技能: 风险管理, 沟通策略, 企业战略, 数据伦理, 业务沟通, 媒体关系, 营销, 多样性与包容性, 危机管理, 利益攸关方沟通, 沟通, 商业道德, 社交媒体战略, 公共关系, 领导与管理, 战略传播
初级 · 课程 · 1-3 个月

您将获得的技能: Relationship Building, User Feedback, Content Strategy
初级 · 课程 · 1-4 周

您将获得的技能: AI Workflows, Copywriting, Education Software and Technology, Motion Graphics, Blogs, AI Product Strategy, Graphic and Visual Design, Scripting, Color Theory, Target Audience, Creativity, Writing and Editing, Social Media Content, Typography, Marketing, Business Research
初级 · 专项课程 · 3-6 个月

SkillUp
您将获得的技能: 利益相关者的参与, 创新, 新产品开发, 产品战略, 商业开发, 团队建设, 产品规划, 产品生命周期管理, 管理团队, 市场分析, 竞争分析, 产品管理, 沟通, 利益相关者管理, 战略传播
初级 · 课程 · 1-3 个月

Macquarie University
您将获得的技能: 时间序列分析和预测, 商业分析, 商业数学, 趋势分析, 工艺优化, 回归分析, 预测, 统计可视化, 模型评估, 制图, Excel 公式, 微软Excel, 案例研究, 统计建模, 统计分析, 商业经济学, 业务指标, 预测建模, 数据展示, 决策
中级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented
初级 · 指导项目 · 不超过 2 小时

University of Virginia Darden School Foundation
您将获得的技能: 客户体验战略(CX), 客户洞察, 内容营销, 生成式人工智能, Google 广告, 大型语言模型, 营销策略, AI 个性化服务, 消费者行为, 数字化营销, 点击付费广告, 关键词研究, 营销分析, 角色开发, 搜索引擎营销
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Style Guides, Logo Design, Marketing Design, Marketing Materials, Branding, Brand Management, Graphic Design, Organizational Skills, Marketing, Media Strategy, Multimedia, Project Design
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI
初级 · 专业证书 · 3-6 个月

University of Maryland, College Park
您将获得的技能: 克服 Object, 创新, 企业战略, 创业, 文化 Transformer, 组织变革, 内部审计, 组织结构, 新业务开发
初级 · 课程 · 1-4 周

您将获得的技能: AI Product Strategy, Backlogs, Agile Product Development, Stakeholder Communications, Product Roadmaps, Virtual Teams, Stakeholder Management, Agile Project Management, Product Strategy, Agile Methodology, User Story, Communication, Cross-Functional Collaboration, Product Lifecycle Management, Product Management, Negotiation, Product Requirements, Sprint Planning, Conflict Management, Scaled Agile Framework
初级 · 专项课程 · 3-6 个月