整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

University of Colorado Boulder
您将获得的技能: Excel 公式, Excel 宏, 数据清理, 电子表格软件, 数据共享, 生产力软件, Microsoft Word, 数据导入/导出, 微软Excel, 解决问题, Data Validation, 数据管理, Data Management, Visual Basic(编程语言), 数据可视化
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Development, Blogs, Social Media, Content Management, Marketing, Design, Computer Science
高级设置 · 指导项目 · 不超过 2 小时

您将获得的技能: Search Engine Optimization, Case Studies, Process Improvement and Optimization, Web Analytics and SEO, Competitive Analysis, Keyword Research, Content Strategy, Business Strategy, Marketing Strategies, Analysis, Auditing
混合 · 课程 · 1-4 周

Yonsei University
您将获得的技能: 新兴技术, 实时数据, 增强现实, 云计算, 增强现实与虚拟现实(AR/VR), 大数据, 显示设备, 云计算架构, SPSS, 电信, 产品规划, 分析, 多媒体, 物联网, Apache Spark, 局域网, 市场分析, 苹果 iOS, Apache Hadoop, 无线网络
初级 · 专项课程 · 3-6 个月

您将获得的技能: Email Marketing, Paid media, Order Fulfillment, Media Planning, Social Media Campaigns, Social Media, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Content Creation, E-Commerce, Target Audience, Customer Relationship Management, Customer Retention, Marketing Analytics, Campaign Management
初级 · 专业证书 · 3-6 个月

您将获得的技能: Azure Synapse Analytics, Performance Tuning, Microsoft Azure, System Monitoring, Data Engineering, Transact-SQL, Star Schema, Power BI, PySpark, Data Cleansing, Data Analysis Expressions (DAX), Apache Spark, Data Warehousing, Analytics, Data Modeling, Data Analysis, SQL, Azure Active Directory, Advanced Analytics, Microsoft Copilot
中级 · 专项课程 · 1-3 个月

University of California, Davis
您将获得的技能: 数据分析, 数据共享, 地理信息系统软件, 文件管理, 地理信息系统, 数据可视化软件, 元数据管理, 数据可视化, 空间分析, ArcGIS, 数据质量
初级 · 课程 · 1-4 周

您将获得的技能: Information Architecture, UI/UX Research, User Research, Agile Software Development, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Responsive Web Design, Usability Testing, Agile Methodology, Kanban Principles, User Flows, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)
初级 · 专业证书 · 3-6 个月
University of California, Irvine
您将获得的技能: 规划, 同行评审, 协作, 促进讨论, 口语理解, 建设性反馈, 演讲, 社交技能, 人际沟通, 语言交流技能, 英语, 批判性思维, 公开演讲, 说服沟通, 推动参与, 沟通, 词汇, 积极倾听, 学生参与, 非语言交流
中级 · 专项课程 · 3-6 个月

IBM
您将获得的技能: 冲突管理, 业务沟通, 协作, 社交技能, 人员管理, 建设性反馈, 人际沟通, 沟通策略, 可信度, 影响, 沟通, 专业发展, 积极倾听, 建立关系, 自信, 非语言交流
初级 · 课程 · 1-4 周

The Museum of Modern Art
您将获得的技能: 文化, 叙事, 媒体与传播, 公共历史, 社会正义, 艺术史, 摄影
初级 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
初级 · 课程 · 1-4 周