定价策略课程可以帮助您学习市场分析、竞争定价、基于价值的定价和动态定价技术。您可以掌握客户细分、定价心理学和收入优化方面的技能。许多课程还介绍了用于数据分析的 Excel、用于模拟的定价软件以及用于解析定价绩效的 Skill Tracks 等工具,使您能够将这些技能应用到实际业务场景中。
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: Competitive Analysis, Game Theory, Business Strategy, Market Dynamics, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Market Analysis, Consumer Behaviour, Product Development, Innovation
混合 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Style Guides, Marketing Design, Color Theory, Graphic Design, Design Elements And Principles, Branding, Marketing
初级 · 指导项目 · 不超过 2 小时

IBM
您将获得的技能: 新产品开发, 企业战略, 创造需求, 产品路线图, 产品开发, 产品战略, 市场情报, 产品管理, 产品生命周期管理, 产品要求, 产品测试, 营销策划, 可用性测试, 市场分析, 敏捷产品开发, 投资组合管理
高级设置 · 课程 · 1-3 个月

Tecnológico de Monterrey
您将获得的技能: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance
初级 · 课程 · 1-4 周

Institute for the Future
您将获得的技能: 创造力, 管理团队, 创造性思维, 协作, 趋势分析, 系统思考, 战略思维, 专业发展, 积极主动, 新兴技术, 乐观主义, 创新, 分析, 预测
初级 · 课程 · 1-4 周

The University of North Carolina at Chapel Hill
您将获得的技能: 客户洞察, 竞争分析, 创造性思维, 企业战略, 用户反馈, 产品开发, 创业, 资源管理, 创新, 演讲, 构思
混合 · 课程 · 1-3 个月

DeepLearning.AI
您将获得的技能: AI Product Strategy, Business Strategy, Artificial Intelligence, Data Ethics, Artificial Neural Networks, Data Science, Cross-Functional Collaboration, Deep Learning, Machine Learning, Recruitment
初级 · 课程 · 1-4 周

IESE Business School
您将获得的技能: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Balance Sheet, Financial Accounting, Product Marketing, Financial Acumen, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Working Capital, Financial Analysis, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Case Studies, Market Share
初级 · 专项课程 · 3-6 个月

您将获得的技能: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Sales Training, Market Analysis, Sales Process, Market Research, Competitive Intelligence, Customer Relationship Management, Negotiation
中级 · 课程 · 1-4 周

Johns Hopkins University
您将获得的技能: Request for Proposal, Conflict Management, Presentations, Technical Communication, Storytelling, Persuasive Communication, Communication Strategies, Organizational Strategy, Non-Verbal Communication, Proposal Writing, Business Communication, Team Building, Interpersonal Communications, Intercultural Competence, Verbal Communication Skills, Target Audience, Team Management, Business Writing, Strategic Communication, Strategic Thinking
中级 · 专项课程 · 3-6 个月

Johns Hopkins University
您将获得的技能: 沟通, 统计建模, 探索性数据分析, 数据展示, 数据管理, 团队管理, 分析技能, 统计推理, 团队领导, 工作流程管理, 数据战略, 统计报告, 数据分析
混合 · 课程 · 1-4 周
University of Pennsylvania
您将获得的技能: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities
初级 · 课程 · 1-4 周