市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

University of Virginia
您将获得的技能: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Analysis
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Dashboard, Customer Data Management, Customer Acquisition Management, Integrated Marketing Communications, Sales Pipelines
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Business Modeling, Entrepreneurship, Business Leadership, Promotional Strategies, New Business Development, Entrepreneurial Finance, Innovation, Digital Content, Market Opportunities, Content Creation, Digital Transformation, Consumer Behaviour, Marketing Strategies, Intellectual Property
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement
初级 · 课程 · 1-3 个月

Macquarie University
您将获得的技能: 创新, 战略营销, 企业战略, 组织效能, 战略决策, 价值主张, 竞争分析, 分析, 战略思维, 增长战略, 客户分析, 业务规划, 市场分析, 市场机遇
初级 · 课程 · 1-3 个月

University of Colorado System
您将获得的技能: Statistical Software, Marketing Analytics, Model Evaluation, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Advanced Analytics, Strategic Marketing, Market Analysis, Marketing Effectiveness, Predictive Analytics, Marketing Strategies, Predictive Modeling, Logistic Regression, Customer Insights, Target Market, Statistical Hypothesis Testing, A/B Testing, Variance Analysis
中级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Layout Design, Virtual Environment, Graphic and Visual Design Software, Graphic and Visual Design, Design, Color Matching, Graphic Design, Marketing
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Budgets, Social Media Content, Social Media Campaigns, Collaborative Software, Social Media Marketing, Content Creation, Video Editing, Marketing Materials, Marketing, Graphic Design, Photo Editing
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Data Visualization, Matplotlib, Marketing Analytics, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Text Mining, Trend Analysis, Data Analysis, Data Wrangling, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter
中级 · 指导项目 · 不超过 2 小时

University of Colorado System
您将获得的技能: Classification And Regression Tree (CART), AI Personalization, Marketing Analytics, Unsupervised Learning, Customer Analysis, Predictive Analytics, Applied Machine Learning, Supervised Learning, Dimensionality Reduction, Marketing Effectiveness, Marketing Strategies, Data-Driven Decision-Making, Strategic Marketing, Campaign Management, Customer experience improvement, Personalized Service, Customer Insights, Model Evaluation, Machine Learning
中级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Analytical Skills, Analytics, Strategic Marketing, Brand Management, Data-Driven Decision-Making, Customer Insights, Regression Analysis, Return On Investment, Statistical Analysis, A/B Testing
初级 · 课程 · 1-3 个月

Meta
您将获得的技能: 数据清理, 散点图, 探索性数据分析, 数据可视化软件, 脚本, Pandas(Python 软件包), Matplotlib, 编程原则, Python 程序设计, 数据操作, 数据分析, 数据可视化, 柱状图, 数据建模, Jupyter
初级 · 课程 · 1-3 个月