市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

ESSEC Business School
您将获得的技能: 商业估值, 酒店管理, 收入管理, 客户需求规划, 预测, 营销, 数字化营销, 数据驱动的决策制定, 创造需求, 酒店 Operator, 资产管理, 投资回报
混合 · 课程 · 1-4 周

Logical Operations
您将获得的技能: Adobe Illustrator, Adobe Creative Cloud, Graphic and Visual Design, Graphic Design, Creative Design, Graphic and Visual Design Software, Graphical Tools, Color Theory, Typography, Document Management, Design Strategies, User Interface (UI), Productivity Software
混合 · 课程 · 1-3 个月

您将获得的技能: Logo Design, Canva (Software), Video Production, Infographics, Graphic Design, Graphic and Visual Design, Content Creation, Creative Design, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时

IE Business School
您将获得的技能: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement
初级 · 课程 · 1-3 个月

Pontificia Universidad Católica de Chile
您将获得的技能: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Business Leadership, Business Development, Marketing, Leadership and Management, Corporate Finance, Strategic Decision-Making, Business Management, Global Marketing, Governance, International Finance, Organizational Structure
混合 · 课程 · 1-3 个月

IESE Business School
您将获得的技能: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making
中级 · 课程 · 1-3 个月

您将获得的技能: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation
初级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 客户洞察, 创新, 市场调查, 数据收集, 新产品开发, 定量研究, 目标市场, 预测, 分析, 需求评估, 产品开发, 消费者行为, 市场分析, 产品管理, 技术解决方案, 设计思维
混合 · 课程 · 1-3 个月

您将获得的技能: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Facebook, Social Media Campaigns, Social Media Strategy, Online Advertising
初级 · 指导项目 · 不超过 2 小时

Berklee
您将获得的技能: Marketing Budgets, Marketing Planning, Performance Metric, Marketing Strategies, Sales Presentations, Goal Setting, Travel Arrangements, Customer Engagement, Booking (Sales), Event Marketing, Content Marketing, Professional Networking, Business Planning, Talent Management, Scheduling
初级 · 课程 · 1-4 周