文案写作课程可以帮助您学习有说服力的写作技巧、受众分析、品牌声音发展和 SEO 战略。您可以掌握制作引人入胜的标题、构建引人入胜的内容以及优化数字平台文本的技能。许多课程都会介绍一些工具,如用于跟踪参与度的 Google Analytics、用于编辑的 Grammarly 以及各种内容管理系统,以简化您的写作流程。

Wesleyan University
您将获得的技能: 叙事, 校对, 写作与编辑, 写作, 创造力, 编辑
混合 · 课程 · 1-4 周
Universidade de São Paulo
您将获得的技能: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement
初级 · 课程 · 1-3 个月

Georgia Institute of Technology
您将获得的技能: 撰写报告, 业务沟通, 语法, 演讲, 写作, 写作与编辑, Microsoft PowerPoint, 撰写建议书, 商务写作, 英语, 商务信函, 编辑, 同行评审, 语言能力
初级 · 课程 · 1-4 周

Kennesaw State University
您将获得的技能: 写作, 业务沟通, 简明扼要, 校对, 建设性反馈, 商务写作, 专业精神, 语法, 目标受众, 商务信函, 编辑, 同行评审, 记录会议记录
混合 · 课程 · 1-3 个月

Michigan State University
您将获得的技能: 叙事, 写作与编辑, 故事板, 写作, 同行评审
初级 · 课程 · 3-6 个月

Commonwealth Education Trust
您将获得的技能: 数字出版, 写作, 叙事, 校对, 语法, 内容创作, 创造力, 编辑, 同行评审, 词汇
混合 · 课程 · 1-3 个月

Michigan State University
您将获得的技能: 创造性思维, 叙事, 积极倾听, 故事板, 写作, 建设性反馈, 内容创作, 游戏设计, 同行评审
初级 · 课程 · 1-3 个月

您将获得的技能: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Earned Media, Content Marketing, ChatGPT, Google Analytics, Shared Media, Content Creation, Owned Media, Metadata Management, Market Intelligence, Copywriting, Information Architecture, Automation, No-Code Development
初级 · 专项课程 · 3-6 个月

LearnKartS
您将获得的技能: Web Analytics and SEO, Web Design, Web Analytics, Supplier Management, Web Design and Development, E-Commerce, Content Management Systems, WordPress, Search Engine Optimization, No-Code Development, Blogs, Retail Management, Order Management, Promotional Strategies, Web Development, Content Management, Marketing Strategies, Shipping and Receiving, Web Frameworks, Web Development Tools
初级 · 专项课程 · 3-6 个月

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Content Strategy, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Cascading Style Sheets (CSS), Debugging, Search Engine Optimization, PHP (Scripting Language), jQuery, Hypertext Markup Language (HTML), MySQL, WordPress, Web Applications, Application Programming Interface (API), Web Development, Content Management Systems, DevOps, Javascript, Application Deployment, Cloud Hosting, Program Development, Object Oriented Programming (OOP), Servers, Development Environment
中级 · 专项课程 · 3-6 个月

您将获得的技能: Brand Strategy, Presentations, Branding, Creative Design, Marketing Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing
初级 · 课程 · 1-4 周