内容策略课程可以帮助您学习受众分析、内容创作技巧、编辑规划和绩效衡量。您可以掌握针对不同平台优化内容、根据品牌目标调整信息传递以及使用解析来完善策略的技能。许多课程会介绍用于跟踪参与度的 Google Analytics、用于组织资产的 Content Management System 和用于 Distribution 的社交媒体平台等工具,为有效实施内容战略提供实用方法。
University of Illinois at Urbana-Champaign
您将获得的技能: Operations Management, Supply Chain, Continuous Improvement Process, Operations, Process Improvement, Supply Chain Management, Instructional Design, Learning Management Systems, Education Software and Technology, Quality Management, Lean Manufacturing, Change Management, Business Technologies, Collaborative Software, Augmented and Virtual Reality (AR/VR), Solution Design, Technology Strategies, Learning Strategies, Systems Analysis, System Implementation
提供的学分
MasterTrack · 6-12 个月

Google Cloud
您将获得的技能: Generative AI Agents, Generative AI, AI Product Strategy, Prompt Engineering, Tool Calling, LLM Application, Google Cloud Platform, Organizational Strategy, Technology Strategies, Innovation, Customer Engagement
初级 · 课程 · 1-3 个月

Google Cloud
您将获得的技能: Prompt Engineering, Responsible AI, Generative AI, AI Product Strategy, Google Cloud Platform, LLM Application
初级 · 课程 · 1-3 个月

Google Cloud
您将获得的技能: Prompt Engineering, Responsible AI, Generative AI, AI Product Strategy, Google Cloud Platform, Artificial Intelligence
初级 · 课程 · 1-3 个月

University of Maryland, College Park
您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Web Analytics and SEO, Online Advertising, Digital Advertising, Marketing Effectiveness, A/B Testing, Applied Machine Learning, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)
中级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Threat Modeling, Threat Management, Security Strategy, Responsible AI, Data Security, Cloud Security, AI Product Strategy, Information Systems Security, Application Security, Data Ethics, Security Controls, Infrastructure Security, Artificial Intelligence, Security Engineering, Cyber Risk, Generative AI, Machine Learning
初级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Generative AI Agents, Prompt Engineering, Google Gemini, Generative AI, AI Product Strategy, LLM Application, Google Cloud Platform, Artificial Intelligence, Business Transformation, Innovation, Organizational Change, Customer Engagement, Continuous Monitoring
初级 · 课程 · 1-3 个月

Google Cloud
您将获得的技能: Google Gemini, Generative AI, Google Cloud Platform, Responsible AI, AI Product Strategy, Cloud Infrastructure, Data Governance, Artificial Intelligence, Personally Identifiable Information, No-Code Development, Data Centers, Business Planning
初级 · 课程 · 1-3 个月

Google Cloud
您将获得的技能: Prompt Engineering, Responsible AI, Generative AI, AI Product Strategy, Google Cloud Platform, ChatGPT, Artificial Intelligence, Enterprise Architecture, Continuous Improvement Process
初级 · 课程 · 1-3 个月

S.P. Jain Institute of Management and Research
您将获得的技能: Mergers & Acquisitions, Search Engine Marketing, Operations Management, Working Capital, Competitive Analysis, Business Valuation, Manufacturing Operations, Design Thinking, Large Language Modeling, Business Strategy, Supply Chain Management, Digital Transformation, Persuasive Communication, Consumer Behaviour, Team Management, Organizational Change, Change Management, Promotional Strategies, Financial Statement Analysis, Technical Consulting
获得学位
学位 · 1-4 年

Google Cloud
您将获得的技能: Email Security, Data Loss Prevention, Google Workspace, Security Management, Malware Protection, Security Controls, Personally Identifiable Information, Network Routing, Content Management
初级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Responsible AI, Generative AI, AI Product Strategy, Prompt Engineering, Google Cloud Platform, Organizational Strategy, Strategic Leadership, Artificial Intelligence, Google Workspace, Natural Language Processing
初级 · 课程 · 1-3 个月