品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

LearnQuest
您将获得的技能: Consultative Selling, Account Strategy, Solution Selling, Sales Management, Sales Pipelines, Sales, B2B Sales, Sales Training, Sales Strategy, Sales Development, Consultative Approaches, Account Management, Sales Process, Cross-Functional Team Leadership, Contract Negotiation, Price Negotiation, Cross-Functional Collaboration, Negotiation, Business Analytics, Ethical Standards And Conduct
初级 · 专项课程 · 1-3 个月

Airbus Beyond
您将获得的技能: Procurement, Order Management, Inventory Management, Supply Chain Management, Supply Chain, Inventory Control, Production Planning, Contract Management, Supply Management, Sustainability Reporting, Supplier Performance Management, Sustainability Standards, Logistics Management, Supply Chain Systems, Environmental Management Systems, Environmental Social And Corporate Governance (ESG), Logistics, Risk Management, Negotiation, Billing & Invoicing
初级 · 专业证书 · 3-6 个月

University of California, Irvine
您将获得的技能: 企业战略, 商务, 领导力培养, 业务领导, 战略思维, 组织战略, 问责制, 业务规划, 战略领导力, 管理培训与发展, 团队领导, 竞争分析, 领导与管理, 人才发展, 组织领导力, 工商管理, 企业管理, 战略规划, 员工辅导
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Campaigns, Pinterest, Advertising Campaigns, Social Media, Advertising, Lead Generation, Paid media, TikTok, Social Media Marketing, Social Media Strategy, Campaign Management, Target Audience
初级 · 课程 · 1-3 个月

您将获得的技能: User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Experience Design, Persona (User Experience), Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration, Information Architecture, Storytelling
初级 · 课程 · 1-3 个月

LearnQuest
您将获得的技能: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration
中级 · 专项课程 · 1-3 个月

University of Virginia Darden School Foundation
您将获得的技能: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Personalized Service, Prompt Engineering, AI Personalization, Machine Learning
初级 · 专项课程 · 1-3 个月

CertNexus
您将获得的技能: Customer experience improvement, Data Strategy, Data Modeling, Marketing Analytics, Customer Insights, Business Analytics, Business Intelligence, Marketing Strategies, Data Science, Operational Efficiency, Marketing, Data Ethics, Analytics, Customer Service, Big Data, Descriptive Analytics, Business Strategy, Data Collection, Predictive Analytics, Governance
混合 · 课程 · 1-4 周

您将获得的技能: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Brand Strategy, Campaign Management
初级 · 课程 · 1-4 周

Universidad de Palermo
您将获得的技能: Value Propositions, Price Negotiation, Consumer Behaviour, Communication
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: TikTok, Social Media Content, Content Performance Analysis, Content Creation, Video Editing, Social Media Marketing, Social Media Strategy, Storytelling, Drive Engagement, Content Strategy, Social Media Campaigns, Brand Awareness, Customer Engagement
初级 · 课程 · 1-4 周

Northeastern University
您将获得的技能: Cybersecurity, Cyber Attacks, Cryptography, Information Systems Security, Cyber Security Policies, Encryption, Data Security, Network Security, Security Controls, Network Protocols, Threat Modeling, Security Strategy, Personally Identifiable Information, Data Storage, Zero Trust Network Access, Governance Risk Management and Compliance
混合 · 课程 · 1-3 个月