社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Marketing Budgets, Performance Metric, Performance marketing, Pay Per Click Advertising, Paid media, Marketing Strategies, Search Engine Optimization, Data-Driven Decision-Making, Marketing Automation, Digital Marketing, AI Personalization
初级 · 专项课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Network Analysis, Social Network Analysis, Marketing Analytics, Unstructured Data, Semantic Web, Statistical Methods, Text Mining, Data Structures, JSON, Natural Language Processing, Data Visualization Software, Python Programming
攻读学位
中级 · 课程 · 1-4 周

University of London
您将获得的技能: 人机交互, 交互设计, 人工智能, 心理学, 增强现实与虚拟现实(AR/VR), 动画, Unity 引擎, 非语言交流, 虚拟环境, 三维建模
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Market Opportunities, Market Analysis, Competitive Analysis, Marketing Management, Market Intelligence, Strategic Decision-Making, Customer Analysis, Marketing Strategies, Marketing, Marketing Planning, Strategic Thinking, Business Strategy, Analysis, Business Analysis, Strategic Planning
初级 · 课程 · 1-4 周

University of Michigan
您将获得的技能: 人工智能, 自助服务技术, 负责任的人工智能, 生成式人工智能, Prompt Engineering, 企业战略, 数据伦理, AI 工作流程, LLM 申请, 社会影响
初级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Social Media Content, Social Media Marketing, Marketing Design, Social Media, Content Creation, Graphic Design, Graphic and Visual Design, Color Matching, Brand Awareness, Marketing, Branding
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Facebook, Advertising, Graphic and Visual Design, Video Production, Social Media Content, Graphic Design, Social Media, Social Media Marketing, Content Creation, Event Marketing
初级 · 指导项目 · 不超过 2 小时

University of Minnesota
您将获得的技能: Social Determinants Of Health, Health Equity, Health Disparities, Health Systems, Community Health, Public Health, Health Informatics, Healthcare Ethics, Health Policy, Maternal Health, Systems Thinking, Statistical Software, Data Analysis, Box Plots, Substance Abuse, Data Ethics, Research Methodologies, Correlation Analysis, Scatter Plots, Environmental Monitoring
初级 · 专项课程 · 3-6 个月

IE Business School
您将获得的技能: Market Analysis, Marketing Planning, Case Studies, Strategic Marketing, Consumer Behaviour, Product Marketing, Marketing Management, Marketing Strategy and Techniques, Hospitality Management, Target Market, Marketing Effectiveness, Marketing Communications, Competitive Analysis, Plan Execution, Return On Investment
初级 · 课程 · 1-3 个月

您将获得的技能: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Advertising Campaigns, Performance Analysis, Target Audience, Business
初级 · 专项课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: Trustworthiness, Business Ethics, Personal Integrity, Professionalism, Ethical Standards And Conduct, Organizational Leadership, Empathy & Emotional Intelligence, Decision Making, Empathy, Emotional Intelligence, Social Skills, Strategic Leadership, Leadership, Compassion, Social Impact, Culture Transformation, Influencing, Sociology, Social Sciences, Psychology
混合 · 课程 · 1-4 周

您将获得的技能: Customer Insights, Digital Marketing, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals, E-Commerce
初级 · 课程 · 1-4 周