营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

Coursera
您将获得的技能: Marketing Design, Social Media Marketing, Social Media Content, Marketing Materials, Marketing, Social Media, Branding, Promotional Materials, Loyalty Programs, Advertising, Creative Design, Customer Engagement
初级 · 指导项目 · 不超过 2 小时

University of California, Davis
您将获得的技能: Social Media, Social Media Strategy, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Advertising Campaigns, Content Creation, AI Personalization, Prompt Engineering, Digital Content, AI Enablement, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Artificial Intelligence, Continuous Improvement Process, Data Analysis
中级 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: 文化多样性, 文化, 市场机遇, 跨文化能力, 人力资源管理与规划, 沟通策略, 组织结构, 管理培训与发展, 目标市场, 商业营销, 全球营销, B2B 销售, 组织战略, 人力资源, 营销策略
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Product Management, Product Lifecycle Management, Marketing Communications, Product Strategy, Marketing, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Advertising, Integrated Marketing Communications, Media Planning, Price Negotiation, Sales Strategy
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Social Media Marketing, Social Media, Facebook, Social Media Content, Online Advertising, Marketing, Digital Advertising, Graphic Design, Content Creation, Team Oriented, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

Emory University
您将获得的技能: Marketing, Marketing Communications, Target Market
初级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
初级 · 课程 · 1-4 周

您将获得的技能: Data Visualization, Regression Analysis, Data Storytelling, Advanced Analytics, Statistical Analysis, Data Analysis, Business Analysis, Project Design, Python Programming, Machine Learning Methods, Artificial Intelligence, Machine Learning, Portfolio Management, Project Documentation
高级设置 · 课程 · 1-4 周

Board Infinity
您将获得的技能: Marketing Analytics, Responsible AI, Persona Development, A/B Testing
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数据展示, 数据驱动的决策制定, Python 程序设计, 数据预处理, 分析, 商业分析, 数据分析
攻读学位
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 跨职能合作, 数据驱动的决策制定, 创新, 内容创作, 沟通策略, 团队管理, 生成式 AI 代理, 市场运营, 团队建设, 营销管理, 领导力培养, 项目管理
中级 · 课程 · 1-4 周