全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。
University of Illinois Urbana-Champaign
您将获得的技能: Performance Measurement, Business Analysis, Business Strategy, Accounting, Business Communication, Organizational Strategy, Product Lifecycle Management, Innovation, Marketing Analytics, Marketing, Data Analysis, Consumer Behaviour
初级 · 课程 · 1-3 个月

您将获得的技能: Figma (Design Software), User Experience Design, User Centered Design, Design, Web Design, Layout Design, Style Guides, Typography
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience
初级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Load Balancing, Google Cloud Platform, Infrastructure As A Service (IaaS), Firewall, Cloud Infrastructure, Performance Testing, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Security, Network Security, Back-End Web Development, Front-End Web Development
中级 · 项目 · 不超过 2 小时
您将获得的技能: AI Product Strategy, Google Gemini, ChatGPT, Product Management, Generative AI, AI Enablement, Agile Product Development, Microsoft Copilot, Market Intelligence, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, Competitive Intelligence, Business Strategy, Business Modeling
中级 · 课程 · 1-4 周

您将获得的技能: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling
中级 · 课程 · 1-3 个月

您将获得的技能: Invoicing, Animations, LinkedIn, Promotional Strategies, Marketing, Price Negotiation, Sales Presentation, Social Media Content, Professional Networking, Business Development
初级 · 课程 · 1-4 周

您将获得的技能: Sales Management, Strategic Leadership, Sales Strategy, Business Leadership, Growth Strategies, Customer Relationship Management, Team Motivation, Organizational Strategy, Plan Execution, Leadership Development, Business Strategy, Team Performance Management, Strategic Decision-Making, Customer experience strategy (CX), Team Management, Risk Analysis, Communication, Growth Mindedness, Milestones (Project Management)
高级设置 · 课程 · 1-3 个月

您将获得的技能: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Management Reporting, Data Analysis, Dashboard, Data Collection, Performance Metric
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Registration, Email Marketing, User Feedback, Customer Relationship Management, User Accounts, Account Management
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Virtual Teams, Intercultural Competence, Cultural Diversity, Culture, Team Management, Decision Making, Communication, Relationship Building, Telecommuting, Leadership
初级 · 课程 · 1-4 周