YouTube 营销课程可以帮助您学习视频内容创作、受众参与策略、视频 SEO 和解析。您可以掌握制作引人注目的缩略图、优化标题和描述以及利用社交媒体进行推广的技能。许多课程都会介绍 Google Analytics、TubeBuddy 和 Canva 等工具,它们有助于衡量性能、提高视频质量和设计吸引眼球的视觉效果。

Fundação Instituto de Administração
您将获得的技能: Integrated Marketing Communications, Marketing Strategies, Digital Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Customer Insights, Customer experience strategy (CX), E-Commerce, Target Audience
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
初级 · 课程 · 1-4 周

University of Colorado System
您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
中级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: Marketing, Marketing Channel, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Product Development, Consumer Behaviour, New Product Development, E-Commerce, Price Negotiation, Innovation
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 创新, 数字化营销, 数字广告, 产品开发, 消费者行为, MarTech, 数字化转型, 电子商务, 营销策略, 客户参与, 营销, 产品推广, 营销策划
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Patterns, MarTech, Strategic Marketing, AI Enablement, Personalized Service, Data Ethics, Customer Relationship Management (CRM) Software, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, AI Workflows, Deep Learning, Content Creation, Machine Learning, Image Analysis, Context Management, Decision Making
初级 · 专项课程 · 1-3 个月

您将获得的技能: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Performance marketing, Web Analytics
中级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Performance Analysis, Performance Measurement, Marketing Automation, Customer experience improvement, Marketing Channel, A/B Testing, Automation
初级 · 课程 · 1-4 周

Yonsei University
您将获得的技能: 创新, 战略营销, 同行评审, 客户服务, 客户体验战略(CX), 营销管理, 商业营销, 增长战略, B2B 销售, 数字化营销, 接待服务, 消费者行为, 酒店管理, 医疗保健行业知识, 品牌管理, 营销, 促销策略, 企业对消费者, 全球营销, 目标市场
初级 · 专项课程 · 3-6 个月
University of Illinois Urbana-Champaign
您将获得的技能: 打造品牌, 营销分析, 营销管理, 价值主张, 消费者行为, 营销策略与技巧, 产品营销, 市场分析, 营销, 进入市场战略, 营销策划, 客户洞察, 目标市场
攻读学位
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 数据分析, 营销预算, 营销分析, 销售流程, 回归分析, 目标受众, 营销渠道, 投资回报, 营销策略, 营销, A/B 测试, 客户洞察, 营销效果, 预测
初级 · 课程 · 1-4 周