客户细分课程可以帮助您学习人口统计分析、心理特征分析和行为细分策略。您可以掌握数据 Interpretation、定向营销和客户 Journey Map 方面的技能。许多课程都会介绍 Google Analytics 和客户关系管理 (CRM) 软件等工具,这些工具支持分析客户数据和实施有效的细分策略。

您将获得的技能: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Supervision, Emotional Intelligence, Trustworthiness, Employee Coaching, Professionalism, Empathy & Emotional Intelligence, Leadership, Constructive Feedback, Coaching, Influencing, Accountability, Team Management, Initiative and Leadership, Delegation Skills, Rapport Building, Leadership and Management, Relationship Building, Team Building, Teamwork, Communication
中级 · 课程 · 1-4 周

University of Illinois Urbana-Champaign
您将获得的技能: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies
初级 · 课程 · 1-3 个月

Pontificia Universidad Católica del Perú
您将获得的技能: Prompt Engineering, Generative AI Agents, Marketing Automation, Marketing Planning, Content Creation, Digital Content, Strategic Marketing, Digital Marketing, Customer Relationship Building, Web Content, Scalability, Video Production
混合 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Looker (Software), Spatial Data Analysis, Data Import/Export, Data Visualization, Query Languages, Data Integration, Data Mapping, Big Data, Geographic Information Systems
初级 · 项目 · 不超过 2 小时

您将获得的技能: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Advertising, Digital Advertising, Marketing Analytics, Presentations
中级 · 指导项目 · 不超过 2 小时

Google Cloud
您将获得的技能: Amazon Redshift, SQL, Identity and Access Management, Query Languages, Google Cloud Platform, Database Design, Database Management, Data Import/Export, Extract, Transform, Load, Data Warehousing, Data Integration, Data Architecture, Data Modeling
中级 · 课程 · 1-3 个月

您将获得的技能: MongoDB, Dataflow, Applied Machine Learning, Google Cloud Platform, Data Pipelines, Big Data, Data Integration, Data Migration, Data Analysis
中级 · 项目 · 不超过 2 小时

Google Cloud
您将获得的技能: Google Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Jupyter, Google Cloud Platform, SQL, Customer Relationship Management
中级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Performance Analysis, Performance Measurement, Marketing Automation, Customer experience improvement, Marketing Channel, A/B Testing, Automation
初级 · 课程 · 1-4 周
Coursera
您将获得的技能: API Testing, Test Script Development, Scenario Testing, Software Testing, Integration Testing, Test Case, Test Automation, Acceptance Testing, Test Tools, Regression Testing, Maintainability, Test Execution Engine, User Interface (UI), Security Testing, Test Data, Scalability, Debugging, Authentications, Compliance Reporting, Automation
中级 · 课程 · 1-4 周
University of Pennsylvania
您将获得的技能: Demography, International Relations, Political Sciences, Market Trend, Socioeconomics, Trend Analysis, Economics, Policy, and Social Studies, World History, Social Sciences, Cultural Diversity, Economic Development, Sociology, Consumer Behaviour, Financial Systems, Economics, Business, Business Economics, Analysis, Governance
混合 · 课程 · 1-4 周