客户细分课程可以帮助您学习人口统计分析、心理特征分析和行为细分策略。您可以掌握数据 Interpretation、定向营销和客户 Journey Map 方面的技能。许多课程都会介绍 Google Analytics 和客户关系管理 (CRM) 软件等工具,这些工具支持分析客户数据和实施有效的细分策略。

Coursera
您将获得的技能: Target Audience, Facebook, Online Advertising, Market Opportunities, Customer Insights, Social Media Marketing, Social Media, Marketing, Data Validation
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Customer Insights, Facebook, Marketing Analytics, Target Audience, Marketing Strategies, Marketing, Social Media, Social Media Marketing, Business Intelligence, Business
初级 · 指导项目 · 不超过 2 小时

Pearson
您将获得的技能: Identity and Access Management, Cloud Security, Key Management, Network Security, Cloud Computing, Multi-Factor Authentication, Network Monitoring, Firewall, Authentications, Network Protocols, Encryption
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: Performance Measurement, Business Analysis, Business Strategy, Accounting, Business Communication, Organizational Strategy, Product Lifecycle Management, Innovation, Marketing Analytics, Marketing, Data Analysis, Consumer Behaviour
初级 · 课程 · 1-3 个月

您将获得的技能: Rmarkdown, Web Scraping, Geospatial Information and Technology, Microsoft Azure, Cloud Storage, Interactive Data Visualization, R Programming, Data Collection, Cloud Services, Data Manipulation, Data Science, Data Visualization Software, Data Integration, Data Analysis, Data Ethics, Application Programming Interface (API)
初级 · 课程 · 1-3 个月

您将获得的技能: Apache Hadoop, Apache Hive, Big Data, Database Design, Extensible Markup Language (XML), Databases, JSON, Data Processing, Data Warehousing, Distributed Computing, Data Analysis, Scalability, Case Studies, Analytics, Data Pipelines, Query Languages, Social Media, Data Cleansing, Data Integration, Social Media Content
中级 · 专项课程 · 3-6 个月

您将获得的技能: Generative AI Agents, Retrieval-Augmented Generation, Prompt Engineering, Generative AI, AI Enablement, Customer Engagement, Agentic systems, Google Cloud Platform, Artificial Intelligence, Innovation, Business Strategy
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Content Performance Analysis, Facebook, Social Media Content, Target Audience, Content Strategy, Performance Analysis, Social Media Strategy, Social Media, Content Marketing, Customer Insights, Target Market, Digital Media Strategy
初级 · 课程 · 1-4 周

New York Institute of Finance
您将获得的技能: Supply Chain Management, Supplier Relationship Management, Procurement, Employee Onboarding, Accounts Payable and Receivable, Business Metrics, Customer Analysis, Cash Flows, FinTech, Analysis
中级 · 课程 · 1-3 个月

Google Cloud
您将获得的技能: Change Management, Stakeholder Engagement, Organizational Change, Workflow Management, Employee Training, Google Workspace, Training and Development, Stakeholder Analysis, Process Development, Organizational Strategy, Customer Success Management, Strategic Communication, Communication Strategies, Needs Assessment
中级 · 课程 · 1-3 个月

Google Cloud
您将获得的技能: Teradata SQL, Identity and Access Management, SQL, Data Import/Export, Data Integration, Google Cloud Platform, Extract, Transform, Load, Data Warehousing, Big Data, Data Architecture, Database Design, Database Architecture and Administration, Cloud Computing Architecture, Data Modeling, Data Security
中级 · 课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: Data Storytelling, Performance Measurement, Data Visualization Software, Business Analysis, Accounting, Business, Analytics, Business Strategy, Marketing, Strategic Communication, Organizational Strategy, Data Analysis, Consumer Behaviour, Product Lifecycle Management
初级 · 课程 · 1-3 个月