广告课程可以帮助您学习活动策略、受众定位、创意开发和媒体规划。您可以掌握文案写作、品牌管理和解析方面的技能,以衡量广告活动的效果。许多课程都会介绍 Google Ads、社交媒体平台和解析软件等工具,展示这些资源如何增强您的广告工作并优化推广效果。

IE Business School
您将获得的技能: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour
初级 · 课程 · 1-4 周

University of Amsterdam
您将获得的技能: 管理, 数据伦理, 研究, 新闻学, 商业道德, 案例研究, 媒体与传播, 道德标准与行为, 广告
中级 · 课程 · 1-4 周

Microsoft
您将获得的技能: Power BI, 数据安全, 数据分析, 多媒体, 撰写报告, 创意设计, 仪表板, 数据展示, 数据可视化软件, 管理报告, 数据叙事, 目标受众, 数据映射, 数据可视化, 关键绩效指标 (KPI)
初级 · 课程 · 1-4 周

Universidades Anáhuac
您将获得的技能: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Social Media Marketing, Keyword Research, Content Marketing, Digital Transformation, Marketing Effectiveness, Social Media Strategy, Customer Analysis, Marketing Analytics, Data Analysis, Paid media, Return On Investment
初级 · 课程 · 1-3 个月

您将获得的技能: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement
混合 · 指导项目 · 不超过 2 小时

Digital Marketing Institute
您将获得的技能: 内容营销, 营销策略, 客户参与, 整合营销传播, 社交媒体营销, 数字化转型, 营销, 社交媒体战略, 目标受众, 数字内容, 消费者行为, 社交媒体, 数字化营销, 内容战略, 制定计划, 数字媒体战略
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Social Media Strategy, Social Media Marketing, Social Media Campaigns, Social Media, Marketing, Marketing Strategies, Active Listening, Key Performance Indicators (KPIs), Drive Engagement, Campaign Management, Goal Setting, Resource Allocation
混合 · 课程 · 1-3 个月

您将获得的技能: 沟通, 沉着, 演讲, 设定目标, 叙事, 目标受众, 语言交流技能, 非语言交流, 公开演讲, 说服沟通, Microsoft PowerPoint
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Social Media Strategy, Social Media, Social Media Marketing, Content Marketing, Plan Execution, Performance Measurement, Marketing Strategies, Content Strategy, Campaign Management, Marketing, Communication Strategies, Goal Setting, Customer Engagement
混合 · 课程 · 1-3 个月

您将获得的技能: Video Production, Adobe Express, Multimedia, Social Media Content, Cross-Channel Marketing, Content Marketing, Social Media, Marketing Analytics, Content Creation, Data Ethics, Marketing Effectiveness, Visual Design, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Graphic and Visual Design, Infographics, Storytelling, Design Elements And Principles
初级 · 专项课程 · 1-3 个月

您将获得的技能: Canva (Software), Marketing Materials, Promotional Materials, Advertising, Digital Advertising, Design Elements And Principles, Organizational Skills, Graphic Design, Driving engagement, Layout Design, Design, Graphic and Visual Design, Facebook, Marketing
中级 · 指导项目 · 不超过 2 小时

Northwestern University
您将获得的技能: 客户体验战略(CX), 数据科学, 营销策略, 企业战略, 数据分析, 资源分配, 品牌战略, 客户洞察, 营销, 数字化转型, 组织变革, 分析, 消费者行为, 数据驱动的决策制定, 营销分析, 广告, 业务领导
混合 · 课程 · 1-4 周