营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

Coursera
您将获得的技能: Facebook, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Advertising, Social Media Strategy, Digital Advertising, Content Performance Analysis
中级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production
攻读学位
初级 · 课程 · 1-3 个月

您将获得的技能: Dashboard, Business Intelligence, Tableau Software, Business Reporting, Data Presentation, Data Visualization Software, Data Visualization, Stakeholder Communications, Interviewing Skills, LinkedIn, Presentations, Performance Improvement, Performance Analysis
高级设置 · 课程 · 1-3 个月
Rice University
您将获得的技能: 商业分析, 统计假设检验, 统计方法, 数据分析, 模型评估, 回归分析, 估算, 统计推理, 微软Excel, 统计建模, 统计分析
混合 · 课程 · 1-4 周

Universidad de Palermo
您将获得的技能: Product Management, Strategic Marketing, Marketing, Product Strategy, Product Development, Consumer Behaviour, Customer Insights, Target Market, Customer experience strategy (CX), Brand Management, Product Lifecycle Management, Market Opportunities, Innovation
初级 · 课程 · 1-4 周

您将获得的技能: Leadership Development, Leadership, Professional Development, Leadership and Management, Conflict Management, Strategic Leadership, Communication, Collaboration, Communication Strategies, People Management, Interpersonal Communications, Business Communication, Emotional Intelligence, Team Management, Corporate Communications, Strategic Communication, Self-Awareness, Relationship Building, Business Management
中级 · 课程 · 3-6 个月

IESE Business School
您将获得的技能: 财务管理, 管理会计, 损益(P&L)管理, 财务数据, 金融, 商业分析, 财务敏锐性, 业务指标
混合 · 课程 · 1-4 周

University of Illinois Urbana-Champaign
您将获得的技能: 云计算, 云计算架构, NoSQL, 计算机网络, 大数据, Apache Hadoop, 云基础设施, 数据存储, 云存储, 网络架构, 云服务, Apache Spark, 分布式计算, 中间件, 基础设施即服务(IaaS), Apache Mahout, 云应用, 软件定义网络, 云平台, 文件系统
中级 · 专项课程 · 3-6 个月

您将获得的技能: Real Time Data, Dataflow, Data Lakes, Model Deployment, Google Cloud Platform, Feature Engineering, PySpark, Data Pipelines, Cloud Storage, Data Import/Export, Big Data, Apache Spark, Apache Hadoop, Dashboard, Data Architecture, Data Governance, Data Infrastructure, Tensorflow, Cloud Services, Data Warehousing
中级 · 专业证书 · 3-6 个月

您将获得的技能: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Ideation, Team Performance Management, Competitive Analysis, Risk Management, Business Strategy, Data Analysis
中级 · 专项课程 · 3-6 个月
IE Business School
您将获得的技能: 改善客户体验, 客户洞察, 打造品牌, 客户体验战略(CX), 整合营销传播, 用户体验, 员工参与, 消费者行为, 跨职能合作, 商业道德, 行为经济学, 品牌战略, 管理团队, 品牌管理
中级 · 课程 · 1-3 个月

您将获得的技能: Model Evaluation, Data-Driven Decision-Making, Predictive Modeling, Risk Analysis, Strategic Decision-Making, Performance Metric, Technical Communication
初级 · 课程 · 1-4 周