A/B Testing 课程可以帮助您学习实验设计、统计分析和用户行为洞察。您可以掌握提出假设、解释结果和优化 Conversion Rate 的技能。许多课程都会介绍 Google Optimization、Optimizely 和 Adobe Target 等工具,这些工具便于实施测试和分析结果,让您可以在实际营销和产品开发场景中应用自己的技能。

Meta
您将获得的技能: 营销策略, A/B 测试, 数据分析, 营销分析, 数字广告, 市场营销, 社交媒体活动, 演讲, 广告, 在 Facebook 上, 数据驱动决策, 品牌意识, 广告活动, 关键绩效指标 (KPI), 活动管理, 营销效果, 目标受众, 数据展示, 社交媒体营销
初级 · 课程 · 1-3 个月

Pragmatic AI Labs
您将获得的技能: Prompt Engineering, MLOps (Machine Learning Operations), Data Pipelines, Databricks, Generative AI, Data Lakes, Generative AI Agents, Data Governance, Data Architecture, AI Enablement, Data Modeling, Data Management, Data Processing, Data Strategy, Data Quality, Scala Programming, SQL, Python Programming, Data Visualization, Data Literacy
初级 · 专项课程 · 3-6 个月

Meta
您将获得的技能: A/B 测试, 销售流程, 营销策略, 数据分析, 营销渠道, 营销分析, 市场营销, 客户洞察, 投资回报, 回归分析, 营销效果, 预测, 目标受众, 营销预算
初级 · 课程 · 1-4 周

您将获得的技能: Sales Presentations, Dashboard, B2B Sales, Root Cause Analysis, Rapport Building, Product Demonstration, Empathy & Emotional Intelligence, Solution Selling, User Feedback, Strategic Partnership, Sales Strategy, Sales Process, Customer Relationship Management (CRM) Software, Emotional Intelligence, Composure, Sales Management, Problem Solving, Selling Techniques, Responsible AI, Negotiation
中级 · 专项课程 · 3-6 个月

Johns Hopkins University
您将获得的技能: A/B 测试, 数据管理, Data Management, 统计分析, 统计资料, 数据科学, 数据分析, 统计机器学习, 技术交流, 数据驱动决策, 统计推理, 统计建模, 数据质量
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: 及时工程, 内容创作, 营销策略, A/B 测试, ChatGPT, 营销分析, 客户洞察, 市场营销, 社交媒体内容, 广告, 文案写作, 生成式人工智能
初级 · 指导项目 · 不超过 2 小时

Unilever
您将获得的技能: Web Analytics, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Advertising Campaigns, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions
初级 · 课程 · 1-4 周

您将获得的技能: UI/UX Research, User Interface and User Experience (UI/UX) Design, User Experience, User Centered Design, Usability, Responsive Web Design, User Flows, User Interface (UI), UI Components, Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience), Usability Testing, Design Software, Human Centered Design, Ideation, Brainstorming, Animations
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Financial Modeling, Descriptive Statistics, Data Literacy, Financial Forecasting, Reconciliation, Financial Analysis, A/B Testing, Portfolio Risk, Model Evaluation, Data Cleansing, Decision Tree Learning, Regression Analysis, Exploratory Data Analysis, Predictive Modeling, Data Analysis, Risk Analysis, Risk Management, R Programming, Statistical Analysis, Machine Learning
中级 · 专项课程 · 3-6 个月

LearnKartS
您将获得的技能: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Content Marketing, Social Media, Facebook, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy
中级 · 专项课程 · 3-6 个月

Simplilearn
您将获得的技能: Email Marketing, Target Audience, Lead Generation, Marketing Automation, Newsletters, Campaign Management, Driving engagement, Direct Marketing, Promotional Strategies, Digital Marketing, Content Marketing, Customer Relationship Management (CRM) Software, Customer Engagement, Sales, Automation, Law, Regulation, and Compliance
初级 · 课程 · 1-4 周