全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

您将获得的技能: Data Storytelling, Data Presentation, Customer Analysis, Customer Retention, Marketing Analytics, Customer Insights, Strategic Decision-Making, Product Strategy, Data Analysis, Product Management, Data-Driven Decision-Making, Advanced Analytics, Unsupervised Learning, Applied Machine Learning, Technical Documentation, Performance Measurement, Data Preprocessing, Machine Learning Algorithms
中级 · 课程 · 1-4 周

University of Toronto
您将获得的技能: 数据采集, 地理空间制图, 空间数据分析, ArcGIS, 数据映射, 全球定位系统, 地理信息系统, 空间分析
初级 · 课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking
混合 · 课程 · 1-4 周

California Institute of the Arts
您将获得的技能: 风险管理, 销售流程, 创业, 竞争分析, 财务预测, 财务分析, 客户服务, 改善客户体验, 合同管理, 业务流程自动化, 预算管理, 领导与管理, 流程改进, 业务规划, 小型企业会计, 同行评审, 知识产权, 报税, 营销, 企业战略
初级 · 专项课程 · 3-6 个月

Erasmus University Rotterdam
您将获得的技能: 精益方法, 创新, 产品生命周期管理, 产品开发, 设计思维, 集思广益, 团队管理, 创造力, 多样性与包容性, 工艺开发, 组织领导力, 企业战略
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: WordPress, Content Management, Web Design, Logo Design, Web Design and Development, Content Creation, Creativity
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Search Engine Optimization, Generative AI, Web Analytics and SEO, Search Engine Marketing, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy, Writing
中级 · 课程 · 1-4 周

Rutgers the State University of New Jersey
您将获得的技能: 物联网, 客户体验战略(CX), 创新, 区块链, 新兴技术, 金融科技, 客户参与, 商业营销, 人工智能, 数字化转型, 商业道德, 商业技术, 留住客户, 跨职能合作, 增强现实与虚拟现实(AR/VR), 业务关系管理
中级 · 课程 · 1-3 个月

Logical Operations
您将获得的技能: Adobe Illustrator, Adobe Creative Cloud, Graphic and Visual Design, Graphic Design, Creative Design, Graphic and Visual Design Software, Graphical Tools, Color Theory, Typography, Document Management, Design Strategies, User Interface (UI), Productivity Software
混合 · 课程 · 1-3 个月

您将获得的技能: Photo Editing, Adobe Illustrator, Color Theory, Adobe Photoshop, Adobe Acrobat, Typography, Document Management, Graphic and Visual Design, Graphic Design, Graphics Software, Graphic and Visual Design Software, Photography, Generative AI, Design, Adobe Creative Cloud, Design Elements And Principles, Workflow Management, Digital Design, Collaborative Software, Branding
初级 · 专项课程 · 1-3 个月
Universidade de São Paulo
您将获得的技能: Usability Testing, Wireframing, Information Architecture, User Interface (UI) Design, UI Components, User Experience Design, Prototyping, Human Computer Interaction, User Research, Design Research, Style Guides, Layout Design, Web Content Accessibility Guidelines, Design Elements And Principles, Verification And Validation
初级 · 课程 · 1-3 个月

SkillUp
您将获得的技能: 管理团队, 创新, 竞争分析, 商业开发, 利益相关者管理, 产品测试, 注册, 产品战略, 产品路线图, 产品生命周期管理, 产品开发, 项目管理生命周期, 测试计划, 可用性测试, 利益相关者的参与, 敏捷产品开发, 产品要求, 产品管理, 产品规划, 新产品开发
初级 · 专项课程 · 3-6 个月