全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

Real Madrid Graduate School Universidad Europea
您将获得的技能: Data Literacy, Technical Communication, Probability & Statistics, Web Scraping, Data Import/Export, JSON, Statistical Analysis, Pandas (Python Package), Analytical Skills, Descriptive Statistics, Data Manipulation, Probability, Data Collection, Data Capture, Restful API, Performance Measurement, Data Cleansing, Application Programming Interface (API)
初级 · 课程 · 1-4 周

您将获得的技能: Strategic Communication, Performance Measurement, Key Performance Indicators (KPIs), Communication Planning, Strategic Leadership, Employee Engagement, Business Planning, Strategic Planning, Dashboard, Meeting Facilitation, Goal Setting, Planning, Organizational Strategy, Discussion Facilitation, Stakeholder Engagement, Presentations, Business Strategy, Leadership Development, Team Building, Teamwork
中级 · 课程 · 1-3 个月

您将获得的技能: Social Media Management, Social Media Content, Social Media, Content Management Systems, Scheduling, Content Creation, Global Marketing, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

University of Illinois Urbana-Champaign
您将获得的技能: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Political Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue
初级 · 专项课程 · 1-3 个月

您将获得的技能: Applied Machine Learning, Case Studies, Fraud detection, Project Risk Management, Project Planning, Business Ethics, Ethical Standards And Conduct, Law, Regulation, and Compliance, Scalability, Content Strategy, Quality Assessment, Keyword Research, Search Engine Optimization, Content Creation
中级 · 课程 · 1-4 周
University of Colorado Boulder
您将获得的技能: 在线广告, 自动化, 搜索引擎优化, 点击付费广告, 消费者行为, 绩效营销, 数字广告, A/B 测试, 网络分析和 SEO, Google 广告, 广告活动, 关键词研究, 情境广告, 搜索引擎营销, 广告
初级 · 课程 · 1-3 个月

您将获得的技能: Apache Airflow, Data Modeling, Data Pipelines, Data Storage, Data Architecture, Requirements Analysis, Data Warehousing, Query Languages, Data Preprocessing, Apache Hadoop, Vector Databases, Data Lakes, Amazon Web Services, File Systems, Apache Spark, Database Systems, Feature Engineering, Dataflow, Data Integration, Data Management
中级 · 专业证书 · 3-6 个月

Knowledge Accelerators
您将获得的技能: Power BI, Data Presentation, Data Modeling, Data Visualization, Microsoft Excel, Data Visualization Software, Dashboard, Interactive Data Visualization, Business Intelligence, Pivot Tables And Charts, Data Import/Export, Excel Formulas, Spreadsheet Software, Data Analysis Expressions (DAX), Data Transformation, Data Analysis, Data Storytelling, Analytics, Trend Analysis, Data Management
初级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Animation and Game Design, Graphic and Visual Design, Social Media Content, Social Media Marketing, Social Media, Content Creation, Marketing Design, Instagram, Editing, Branding, Marketing
初级 · 指导项目 · 不超过 2 小时

IE Business School
您将获得的技能: Retail Management, Marketing Channel, Merchandising, Supply Chain Planning, Retail Sales, Supply Chain, Product Assortment, Logistics Management, Business Strategy, Business Technologies, Market Opportunities, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Cross-Channel Marketing, Growth Strategies, Consumer Behaviour, Digital Transformation
初级 · 课程 · 1-4 周

Universidad Nacional Autónoma de México
您将获得的技能: Creativity, Creative Thinking, Brainstorming, Design Thinking, Creative Problem-Solving, Curiosity, Innovation, Cognitive flexibility, Problem Solving, Dealing With Ambiguity, Persona (User Experience)
混合 · 课程 · 1-3 个月

您将获得的技能: Data Ethics, Responsible AI, Business Ethics, Strategic Decision-Making, Data Management, Strategic Thinking, Information Privacy, Market Research, Ethical Standards And Conduct, Governance, Strategic Leadership, Artificial Intelligence, Market Analysis, Diversity and Inclusion, Regulatory Requirements, Social Studies
初级 · 课程 · 1-4 周