营销战略课程可以帮助您学习客户细分、品牌定位、竞争分析和活动策划。您可以掌握数据解读、数字营销战术和内容创作策略方面的技能。许多课程都会介绍 Google Analytics、社交媒体管理平台和电子邮件营销软件等工具,展示这些资源如何增强您的营销工作并有效跟踪绩效。

Coursera
您将获得的技能: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience
初级 · 课程 · 1-4 周

Emory University
您将获得的技能: Marketing, Marketing Communications, Target Market
初级 · 课程 · 1-3 个月

University of Colorado System
您将获得的技能: Marketing Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Data-Driven Decision-Making, Forecasting, Marketing Strategies, Strategic Decision-Making, Strategic Leadership, Time Series Analysis and Forecasting, Statistical Modeling, Simulation and Simulation Software, Predictive Analytics, Customer Retention, Reinforcement Learning
中级 · 课程 · 1-4 周

您将获得的技能: Customer Relationship Management, Customer experience strategy (CX), Brand Loyalty, Customer Data Management, Customer Analysis, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Analysis, Auditing, Market Analysis
混合 · 课程 · 1-4 周

您将获得的技能: Product Roadmaps, Product Management, User Story, New Product Development, Quality Assurance, Product Requirements, Product Strategy, Design Thinking, Stakeholder Management, Ideation, Innovation, Change Management, Market Opportunities, Prioritization
初级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Strategic Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Marketing Analytics, Target Market, Customer Insights, Data-Driven Decision-Making, Value Propositions, Market Data
初级 · 课程 · 1-4 周

SkillsBooster Academy
您将获得的技能: Marketing Automation, AI Enablement, Leadership, Dashboard, Marketing Strategies, Strategic Marketing, AI Personalization, Business Strategy, Marketing Analytics, Customer Analysis, Generative AI, Business Modeling, Deepseek, Market Analysis, Strategic Decision-Making, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing
初级 · 课程 · 1-3 个月
University of Pennsylvania
您将获得的技能: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce
混合 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 潜在客户开发, 客户获取管理, 网络分析和 SEO, 数字广告, 数字化营销, 搜索引擎营销, 点击付费广告, 营销策略, 目标受众, 内容营销, 搜索引擎优化, 留住客户, 关键词研究, 营销
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数据分析, 营销策略与技巧, 社交网络分析, 营销分析, 机器学习, 生成式人工智能, 高级分析, 客户分析, 数字化营销, 客户洞察, 数据伦理, 预测分析, 市场分析, 营销效果, 营销, AI 个性化服务, 文本挖掘, 预测建模, 留住客户, 分析
攻读学位
中级 · 课程 · 1-4 周

Northeastern University
您将获得的技能: Business Strategy, Corporate Strategy, Strategic Thinking, Strategic Planning, Business Planning, Organizational Strategy, Business, Competitive Analysis, Strategic Marketing, Growth Strategies, Strategic Decision-Making, New Business Development, Value Propositions, Strategic Prioritization
初级 · 课程 · 1-4 周