市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

Simplilearn
您将获得的技能: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience
初级 · 课程 · 1-4 周

您将获得的技能: Instagram, Social Media Content, Social Media, Social Media Management, Social Media Marketing, Facebook, Business Marketing, Social Media Strategy, Advertising
初级 · 指导项目 · 不超过 2 小时

University of Pennsylvania
您将获得的技能: 业务建模, 商业分析, 定量研究, 回归分析, Microsoft PowerPoint, 财务数据, 财务分析, 数据建模, 投资组合风险, 微软Excel, 投资组合管理, 金融建模, 投资管理, 演讲
混合 · 课程 · 1-3 个月

University of Manchester
您将获得的技能: 道德标准与行为, 环境、社会和公司治理(ESG), 商业道德, 团队导向, 可持续商业, 文化多样性, 企业可持续发展, 跨文化能力, 可持续发展, 系统思考, 利益相关者管理, 决策
混合 · 课程 · 1-3 个月

Coursera
您将获得的技能: Prompt Engineering, 数据伦理, 创造力, 生成式人工智能, 视频编辑, 广告, 内容创作, 人工智能, ChatGPT, 广告活动, 负责任的人工智能
初级 · 课程 · 1-4 周

Arizona State University
您将获得的技能: 业务沟通, 商务写作, 营销材料, 业务规划, 英语, 管理报告, 营销策划, 预算, 财务分析, 商务信函, 项目文件, 业务报告, 演讲
中级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Photo Editing, Instagram, Social Media Content, Social Media, Content Creation, Social Media Marketing, Photography, User Accounts, Dashboard, Graphic Design
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: HubSpot CRM, Team Building, Customer Relationship Management (CRM) Software, Team Management, Business Reporting, Marketing Automation, Email Marketing, Customer Data Management, Sales Enablement, Marketing, Customer Service
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Continuous Improvement Process, Case Studies, Culture Transformation, Focus Group, Data-Driven Decision-Making, Social Media
初级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Marketing Automation, Marketing Analytics, Digital Marketing, Marketing, Customer Analysis, Predictive Analytics, Image Analysis, Artificial Intelligence, Pay Per Click Advertising, ChatGPT, Search Engine Optimization, HubSpot CRM, Automation, Computer Vision
初级 · 课程 · 1-4 周

Amazon Web Services
您将获得的技能: Generative AI, Business Metrics, Machine Learning Methods, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Machine Learning, Machine Learning Algorithms, Model Evaluation, Artificial Intelligence, Model Deployment, Key Performance Indicators (KPIs), Performance Measurement, Performance Metric, AI Product Strategy, Business Solutions
初级 · 课程 · 1-4 周

您将获得的技能: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Relationship Building, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis
初级 · 专项课程 · 1-3 个月