整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

IBM
您将获得的技能: 集成开发环境, 调试, Java 编程, 面向对象编程(OOP), 数据结构, 开发环境, 计算机编程, 文件输入/输出, Java
初级 · 课程 · 1-3 个月

Aptly
您将获得的技能: 电子商务, 在线广告, 数字广告, 营销策略, 营销活动经理, 社交媒体营销, 营销, 广告, 性能分析, 绩效衡量, 营销分析, 广告活动, 数字媒体战略, TikTok, 市场分析, 内容性能分析
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, Business Analysis, Data-Driven Decision-Making, Data Analysis, AI Enablement, Data Storytelling, Artificial Intelligence, Business Process Automation, Stakeholder Communications, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, Deep Learning, Business Strategy, Machine Learning, Context Management
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Data Entry, Microsoft 365
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Content Creation, Content Marketing, Persona Development, Content Strategy, Ideation, Needs Assessment, Research
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Leadership, Collaboration, Physical Stamina, Performance Analysis, Sports Medicine, Nutrition and Diet, Athletic Training, Exercise Science, Injury Prevention, Coaching, Nutrition Education, Innovation, Automation, AI Personalization, Teamwork, Performance Reporting, Technology Solutions, Data Management, Health Technology, Communication
初级 · 专项课程 · 3-6 个月

University of Colorado Boulder
您将获得的技能: 利益相关者的参与, 打造品牌, 媒体关系, 企业可持续发展, 说服沟通, 专业网络, 商业道德, 公共关系, 研究, 企业传讯, 市场营销和公共关系, 战略传播
初级 · 课程 · 1-3 个月
Arizona State University
您将获得的技能: Business Ethics, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Brainstorming, Negotiation, Purchasing, Verbal Communication Skills, Business Writing, Presentations, Product Planning, Telephone Skills, Business Communication, Advertising, Business Correspondence, Business Planning, Financial Analysis, Communication, Marketing
中级 · 专项课程 · 3-6 个月

Amazon Web Services
您将获得的技能: AWS Identity and Access Management (IAM), Infrastructure as Code (IaC), Command-Line Interface, Amazon CloudWatch, AWS CloudFormation, Root Cause Analysis, Amazon DynamoDB, Customer Relationship Building, Network Troubleshooting, Amazon Web Services, Customer Relationship Management, Software Architecture, Linux Commands, Cloud Computing, Linux, Amazon S3, Web Applications, Information Technology, Customer Service, Software Development
初级 · 专业证书 · 3-6 个月

您将获得的技能: Verification And Validation, Collaborative Software, Project Management Software, Automation, Productivity Software, Project Management, Cloud-Based Integration, Internal Communications
初级 · 课程 · 1-4 周

您将获得的技能: Content Management Systems, Web Analytics, Search Engine Optimization, Web Design, Retail Management, Order Management, E-Commerce, Marketing Strategies, Blogs, Customer Relationship Management (CRM) Software, Content Creation, Dashboard, Email Marketing
初级 · 课程 · 1-3 个月

您将获得的技能: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing
初级 · 课程 · 1-4 周