
University of Maryland, College Park
您将获得的技能: Online Advertising, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Social Media Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement, Information Privacy
初级 · 课程 · 1-4 周

您将获得的技能: Performance marketing, Google Ads, Media Buying, Content Performance Analysis, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, AI Personalization, Automation, Content Creation, Analytics
中级 · 课程 · 1-4 周

您将获得的技能: Keyword Research, Search Engine Marketing, Campaign Management, Google Ads, Online Advertising, Return On Investment, Pay Per Click Advertising, Performance marketing, Advertising Campaigns, Marketing Effectiveness, Cost Reduction, Paid media, Performance Measurement
初级 · 课程 · 1-4 周
University of Colorado Boulder
您将获得的技能: 在线广告, 搜索引擎优化, 自动化, A/B 测试, 消费者行为, Google 广告, 搜索引擎营销, 网络分析和搜索引擎优化, 广告, 点击付费广告, 数字广告, 绩效营销, 广告活动, 关键词研究, 情境广告
初级 · 课程 · 1-3 个月

您将获得的技能: Brand Awareness, Digital Advertising, Marketing Effectiveness, Online Advertising, Advertising Campaigns, Marketing Psychology, Marketing Analytics, Advertising, Branding, Performance Analysis, Customer Insights, Data-Driven Decision-Making, Survey Creation, Performance Measurement, Business Metrics, Target Audience, Statistical Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement
中级 · 课程 · 1-4 周

University of Virginia Darden School Foundation
您将获得的技能: 客户洞察, 大型语言建模, Google 广告, 客户体验战略(CX), 内容营销, 人工智能个性化, 营销策略, 消费者行为, 搜索引擎营销, 生成式人工智能, 数字营销, 营销分析, 数字广告, 关键词研究
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning
初级 · 课程 · 1-4 周

Board Infinity
您将获得的技能: Marketing Analytics, Responsible AI, Persona Development, A/B Testing
初级 · 课程 · 1-4 周

Alex Genadinik
您将获得的技能: Content Performance Analysis, Brand Strategy, ChatGPT, Storytelling, Brand Marketing, Corporate Communications, Performance Measurement, Key Performance Indicators (KPIs), Drive Engagement, Brand Awareness, Branding, Value Propositions, Prompt Engineering, Responsible AI, Data Ethics, Copywriting, Customer Engagement
混合 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数据驱动决策, 人工智能, 个性化服务, 客户体验战略(CX), 消费者行为, 营销策略, 整合营销传播, 数据伦理, 增强现实, 社交媒体, 新兴技术, 营销渠道, 数字营销, 营销自动化, 营销分析, 目标受众, 数字媒体战略, 战略传播, 营销传播
攻读学位
初级 · 课程 · 1-4 周