消费者行为课程可以帮助您了解市场细分、购买决策过程以及文化对购买习惯的影响。您可以掌握分析消费者数据、制定有效营销策略以及了解影响购买决策的心理诱因的技能。许多课程都会介绍调查、解析软件和客户关系管理系统等工具,这些工具有助于收集洞察力和调整营销工作,以满足消费者的需求。

Fundação Instituto de Administração
您将获得的技能: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies
初级 · 课程 · 1-4 周

您将获得的技能: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure
混合 · 课程 · 1-3 个月

Michigan State University
您将获得的技能: 数字出版, 业务建模, 媒体与传播, 道德标准与行为, 播客, 面试技巧, 内容创作, 安全和安保, 新闻学, 叙事, 国际关系, 多样性意识, 决策
初级 · 课程 · 1-3 个月

您将获得的技能: Performance Management
初级 · 课程 · 1-4 周
您将获得的技能: Jest (JavaScript Testing Framework), User Acceptance Testing (UAT), Cucumber (Software), Postman API Platform, Software Testing, Behavior-Driven Development, Test Tools, Selenium (Software), Test Driven Development (TDD), API Testing, Unit Testing, Performance Testing, Functional Testing, Test Automation, Web Development Tools, Usability Testing, User Interface (UI), Test Case, Javascript
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Marketing, Digital Marketing, Customer Analysis, Communication Planning, Marketing Management, Integrated Marketing Communications, Marketing Effectiveness, Consumer Behaviour, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Marketing Strategy and Techniques, Digital Communications
初级 · 专项课程 · 3-6 个月

University of Pennsylvania
您将获得的技能: 组织战略, 医疗保健, 卫生系统, 医疗保健行业知识, 医疗保健管理, 管理, 健康差异, 公共卫生, 卫生政策, 系统思考, 初级保健, 健康公平
初级 · 课程 · 1-4 周

Arizona State University
您将获得的技能: Usability, Usability Testing, Problem Solving, Human Factors, User Experience Design, Human Centered Design, Critical Thinking and Problem Solving, Human Factors Engineering, Creativity, User Research, Decision Making, Human Computer Interaction, Human Learning, User Interface (UI), Data Collection, Human Machine Interfaces, Research Design, Computer Displays, Accident Prevention, Control Systems
中级 · 专项课程 · 3-6 个月

O.P. Jindal Global University
您将获得的技能: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Customer Insights, Google Analytics, Data Ethics
初级 · 专项课程 · 3-6 个月

University of California, Davis
您将获得的技能: 机器学习, 大数据, 预测建模, 社交网络分析, 数据分析, 网络分析, 计算思维, 人工智能, 模拟, 社会科学, 数字化转型, 社会学, 数据科学
初级 · 课程 · 1-4 周

您将获得的技能: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Advertising Campaigns, Performance Analysis, Target Audience, Business
初级 · 专项课程 · 1-3 个月

University of Virginia
您将获得的技能: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Analysis
初级 · 课程 · 1-3 个月