市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

IE Business School
您将获得的技能: 电子商务, 供应商关系管理, 促销策略, 客户体验战略(CX), 商品销售, 营销渠道, 市场机遇, 供应链规划, 增长战略, 跨渠道营销, 消费者行为, 零售销售, 冲突管理, 战略伙伴关系, 零售管理, 供应链, 公司名称, 市场动态
初级 · 课程 · 1-4 周

您将获得的技能: Exploratory Data Analysis, Logistic Regression, Supervised Learning, Applied Machine Learning, Model Evaluation, Data Modeling
中级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Layout Design, Process Design, Design Elements And Principles, Workflow Management, Digital Design, Marketing Collateral, Graphic Design, Marketing Materials, Color Theory, Portfolio Management, Brand Awareness
高级设置 · 指导项目 · 不超过 2 小时

您将获得的技能: Google Gemini, Content Performance Analysis, Generative AI, Prompt Engineering, ChatGPT, Search Engine Optimization, Responsible AI, Performance Measurement, Web Analytics and SEO, Keyword Research, Content Creation, AI Personalization, Lead Generation, Metadata Management, Content Strategy
初级 · 课程 · 1-3 个月

ESCP Business School
您将获得的技能: 文化多样性, 人员管理, 人力资源管理与规划, 业务沟通, 文化敏感性, 营销, 跨文化能力, 谈判, 管理团队, 团队管理, 领导与管理, 组织领导力, 全球营销
初级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: 建立客户关系, 客户参与, 战略营销, 冲突管理, 营销, 产品规划, 企业战略, 市场情报, 案例研究, 销售, B2B 销售, 竞争情报, 营销策划, 销售支持, 销售策略, 业务规划, 销售培训, 销售管理, 销售流程, 商业营销
中级 · 专项课程 · 3-6 个月

您将获得的技能: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Marketing Operations, Data Ethics, Generative AI, Marketing Analytics, Marketing Automation
初级 · 专项课程 · 3-6 个月

您将获得的技能: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Multimodal Prompts, OpenAI API, LLM Application, AI Product Strategy, Productivity Software, Creative Design, Marketing Strategy and Techniques, Responsible AI, A/B Testing, Time Management
初级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Animation and Game Design, Graphic and Visual Design, Social Media Content, Social Media Marketing, Social Media, Content Creation, Marketing Design, Instagram, Editing, Branding, Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Social Media Content, Social Media Marketing, Video Editing, Social Media, Graphic and Visual Design Software, Graphic Design, Content Creation, Organizational Skills, Marketing, Marketing Communications
中级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis
初级 · 课程 · 1-4 周