消费者行为课程可以帮助您了解市场细分、购买决策过程以及文化对购买习惯的影响。您可以掌握分析消费者数据、制定有效营销策略以及了解影响购买决策的心理诱因的技能。许多课程都会介绍调查、解析软件和客户关系管理系统等工具,这些工具有助于收集洞察力和调整营销工作,以满足消费者的需求。

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
初级 · 课程 · 1-4 周
Emory University
您将获得的技能: Marketing Channel, Customer Demand Planning, Strategic Marketing, Business Marketing, Compensation Management, Compensation Analysis, Supply Chain, Gap Analysis, Consumer Behaviour, Case Studies, Process Optimization, Strategic Partnership, Coordination, Analysis
中级 · 课程 · 1-4 周

Goldman Sachs
您将获得的技能: 营销分析, 目标市场, 市场机遇, 销售流程, 销售策略, 营销, 业务指标, 营销策划, 市场调查, 营销策略与技巧, 数字化营销, 客户分析, 销售, 品牌管理
混合 · 课程 · 1-4 周

Kennesaw State University
您将获得的技能: 物联网, 新兴技术, 移动安全, 网络安全战略, 数据安全, 安全意识, 脆弱性评估, 无线网络, 信息隐私, 网络安全, 网络安全政策
中级 · 课程 · 1-4 周

University of Alberta
您将获得的技能: 机器学习算法, 强化学习, 人工智能和机器学习(AI/ML), 概率分布, 抽样(统计), Algorithm, 机器学习, 模拟
中级 · 课程 · 1-3 个月

Tecnológico de Monterrey
您将获得的技能: Brand Management, Digital Media Strategy, Digital Marketing, Marketing Communications, Digital Advertising, Digital Transformation, Marketing Analytics, Social Media Marketing, Marketing Strategies, Business Marketing, Marketing Automation, Consumer Behaviour, Innovation
初级 · 课程 · 1-4 周

The Hong Kong University of Science and Technology
您将获得的技能: 金融监管, 战略伙伴关系, 创新, 消费贷款, 新兴技术, 区块链, 金融服务, 支付系统, 银行业, 商业技术, 大数据, 移动银行, 市场趋势, 创业, 金融科技, 技术战略
初级 · 课程 · 1-4 周

您将获得的技能: Innovation, Organizational Change, Change Management, Corporate Sustainability, Corporate Strategy, Business Transformation, Organizational Strategy, Business Strategies, Growth Strategies, Continuous Improvement Process, Culture Transformation, Organizational Structure, Product Development, Consumer Behaviour
初级 · 课程 · 1-3 个月

您将获得的技能: Brand Management, Brand Strategy, Brand Awareness, Branding, Brand Marketing, Brand Loyalty, Marketing Analytics, Marketing Management, Data-Driven Decision-Making, Business Analytics, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Customer Engagement, Communication
初级 · 课程 · 1-4 周

您将获得的技能: Microbiology, Pharmacology, Health Disparities, Psychosocial Assessments, Psychiatric And Mental Health Nursing, Molecular Biology, Infection Control, Infectious Diseases, Nursing Care, Biochemistry, Psychology, Molecular, Cellular, and Microbiology, Sociology, Cultural Sensitivity, Analytical Chemistry, Immunology, Behavior Management, Biology, Decision Making, Taxonomy
中级 · 专业证书 · 3-6 个月

ESSEC Business School
您将获得的技能: Corporate Sustainability, Social Impact, Environmental Social And Corporate Governance (ESG), Environmental Issue, Sustainable Business, Public Health, Climate Change Mitigation, Sustainability Reporting, Consumer Behaviour, Waste Minimization, Packaging and Labeling
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Event Management, Blogs, Content Development and Management, Content Management, Web Design, Web Design and Development, No-Code Development, Brand Management, Digital Marketing, Public Relations
初级 · 指导项目 · 不超过 2 小时