病毒营销课程可以帮助您学习受众定位、内容创作、社交媒体策略和活动分析。您可以掌握制作引人入胜的叙事、利用有影响力的人以及分析参与度指标以优化推广活动的技能。许多课程都会介绍社交媒体解析平台、电子邮件营销软件和内容管理系统等工具,帮助您有效实施策略并衡量其对受众增长的影响。

University of Pennsylvania
您将获得的技能: 留住员工, 人力资源管理与规划, 营销策略, 品牌战略, 人才管理, 人力资源战略, 商业技术, 组织战略, 劳动力发展, 客户体验战略(CX), 员工培训, 数字化转型, 人力资本, 绩效管理, 员工参与, 零售店运营, 分析, 客户洞察, 电子商务, 供应链管理
初级 · 专项课程 · 1-3 个月
University of Pennsylvania
您将获得的技能: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Branding, Marketing Design, Brand Strategy, Style Guides, Digital Marketing, Marketing Materials, Graphic Design
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Brand Awareness, Brand Management, Canva (Software), Brand Strategy, Branding, Brand Marketing, Logo Design, Social Media, Social Media Strategy, Social Media Campaigns, Target Audience, Social Media Marketing, Style Guides, AI Personalization, Email Marketing, Data Presentation, Digital Marketing, Generative AI, Marketing Analytics, Content Creation
中级 · 专项课程 · 3-6 个月

University of Pennsylvania
您将获得的技能: Financial Statements, Operations Management, Financial Statement Analysis, Return On Investment, Balance Sheet, Financial Accounting, Financial Acumen, Process Analysis, Operational Efficiency, Business Operations, Financial Reporting, Capital Budgeting, Income Statement, Marketing, Finance, Production Management, Strategic Marketing, Marketing Strategies, Financial Modeling, Business Planning
初级 · 专项课程 · 3-6 个月

University of Pennsylvania
您将获得的技能: Operations Management, Balance Sheet, Process Analysis, Business Operations, Operational Efficiency, Marketing, Financial Statement Analysis, Financial Statements, Finance, Financial Accounting, Marketing Strategies, Production Process, Operational Performance Management, Capital Budgeting, Business Process Improvement, Financial Modeling, Consumer Behaviour, Analysis, Case Studies, Business Analysis
初级 · 专项课程 · 3-6 个月
University of California, Davis
您将获得的技能: 搜索引擎优化, 社交媒体战略, 竞争分析, 内容营销, 角色开发, 数据分析, 搜索引擎营销, 分析, 目标受众, 打造品牌, 目标市场, 数字媒体战略, 网络分析和 SEO, 社交媒体营销, 内容战略, 内容开发与管理, 社交媒体, 关键词研究, 内容创作, 预测
初级 · 专项课程 · 3-6 个月

Northwestern University
您将获得的技能: 社交媒体战略, 社交网络分析, 数字化转型, 营销策略, 专业网络, 实时数据, 社交媒体, 目标受众, 市场分析, 社交媒体营销
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: Pay Per Click Advertising, Google Ads, Keyword Research, Advertising Campaigns, Online Advertising, Paid media, Advertising, Digital Advertising, Marketing, Budget Management, Digital Marketing, Sales Presentation, Performance Metric, Competitive Analysis, Performance Analysis
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 广告, 目标受众, 数字广告, Instagram, Facebook, 绩效营销, 付费媒体, 预算管理, 社交媒体, 营销预算, 性能分析, 广告活动, 社交媒体营销, 社交媒体活动, 营销活动经理
初级 · 课程 · 1-3 个月

您将获得的技能: Campaign Management, Cross-Channel Marketing, Google Ads, Online Advertising, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Channel, Social Media Campaigns, Paid media, Performance marketing, Advertising, Return On Investment, Media Buying, Marketing Analytics, Marketing Budgets, Budget Management, Data-Driven Decision-Making, Cost Benefit Analysis
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Google Analytics, Web Analytics, Marketing Effectiveness, Marketing Analytics, Content Performance Analysis, Web Analytics and SEO, Looker (Software), Google Ads, Data Visualization, Data Visualization Software, Marketing Automation, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)
中级 · 专项课程 · 3-6 个月