Facebook 广告课程可以帮助您学习受众定位、广告创建、预算管理和绩效跟踪。您可以掌握 A/B Testing、分析指标和优化广告活动以提高参与度的技能。许多课程都会介绍 Facebook Ads Manager 和 Google Analytics 等工具,这些工具支持实施策略和衡量广告工作的效果。

您将获得的技能: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Digital Advertising, Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Social Media Marketing
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 营销策略, 客户分析, 关键绩效指标 (KPI), 社交媒体战略, 数字化营销, 营销渠道, 营销, Instagram, 目标受众, 社交媒体, 数字媒体战略, 智能目标, 社交媒体营销, Facebook
初级 · 课程 · 1-3 个月

您将获得的技能: Facebook, Marketing Budgets, Paid media, Social Media Strategy, Social Media Marketing, Advertising Campaigns, Social Media, Budget Management, Advertising, Content Performance Analysis, Scheduling, Business Strategy
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Organizational Skills, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Dashboard, Marketing, Graphic Design, Digital Advertising
中级 · 指导项目 · 不超过 2 小时

Northwestern University
您将获得的技能: 营销策略, 内容营销, 关键绩效指标 (KPI), Facebook, 数字广告, 推动参与, 赢得媒体, 媒体战略, 社交媒体战略, A/B 测试, 广告, 社交媒体, 付费媒体, 自有媒体, 内容创作, 社交媒体营销, 整合营销传播, 客户参与, 全球营销
混合 · 课程 · 1-4 周

您将获得的技能: Performance marketing, Google Ads, Media Buying, Digital Advertising, Advertising, Generative AI Agents, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Automation, AI Enablement, Content Creation, Analytics
中级 · 课程 · 1-4 周

您将获得的技能: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Social Media Marketing, Content Creation, Marketing Design, Graphic Design, User Accounts
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Online Advertising, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Target Audience, Online Advertising, Digital Advertising, Advertising, Advertising Campaigns, Social Media Campaigns, Paid media, Campaign Management, Social Media, Performance marketing, Social Media Management, Bidding, A/B Testing, Lead Generation, Customer Engagement, Brand Awareness
混合 · 课程 · 1-3 个月

您将获得的技能: Campaign Management, Google Ads, LinkedIn, Facebook, Bidding, Target Audience, Keyword Research, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pay Per Click Advertising, Pinterest, Search Engine Marketing, Social Media, Paid media, Online Advertising, Lead Generation, TikTok, Advertising, Digital Advertising
初级 · 专项课程 · 3-6 个月

您将获得的技能: TikTok, Video Production, Content Performance Analysis, Content Creation, Web Analytics and SEO, Social Media Content, Video Editing, Social Media, Photography, Media Production, Social Media Campaigns, Driving engagement, Social Media Marketing, Social Media Strategy, Content Strategy, Storytelling, Photo Editing, Branding, Drive Engagement, Web Content
初级 · 专业证书 · 3-6 个月