品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

DeepLearning.AI
您将获得的技能: Prompt Engineering, 大型语言模型, ChatGPT, 社会影响, 云应用, 生成式人工智能, AI 产品战略, 人工智能, AI 安全, 负责任的人工智能, 自动化
初级 · 课程 · 1-4 周

您将获得的技能: Content Creation, Instagram, Branding, Digital Advertising, Advertising Campaigns, Facebook, Google Gemini, AI Product Strategy, Marketing Automation, ChatGPT
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Target Audience, Online Advertising, Digital Advertising, Advertising, Advertising Campaigns, Social Media Campaigns, Paid media, Campaign Management, Social Media, Performance marketing, Social Media Management, Bidding, A/B Testing, Lead Generation, Customer Engagement, Brand Awareness
混合 · 课程 · 1-3 个月
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: 企业战略, 战略决策, 创新, 增长战略, 组织战略, 组织效能, 组织结构, 战略规划, 战略领导力, 组织变革
混合 · 课程 · 1-3 个月

Universidad de Palermo
您将获得的技能: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Branding, Cost Management, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Strategic Marketing, Leadership Development, Budgeting, Cash Flows, Business Leadership, Organizational Strategy, Market Dynamics, Economics
初级 · 专项课程 · 3-6 个月

您将获得的技能: AI Security, AI Product Strategy, AI Enablement, Responsible AI, Data Ethics, Strategic Leadership, Business Leadership, Technology Roadmaps, Data Strategy, Artificial Intelligence, Business Strategies, Strategic Thinking, Milestones (Project Management), Agile Project Management, Compliance Training, Compliance Management, Data Management, AI Orchestration, Artificial Intelligence and Machine Learning (AI/ML), Team Building
高级设置 · 课程 · 3-6 个月

Illinois Tech
您将获得的技能: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Team Leadership, Strategic Marketing, Organizational Change, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis
攻读学位
中级 · 专项课程 · 3-6 个月

您将获得的技能: Strategic Communication, Performance Measurement, Key Performance Indicators (KPIs), Communication Planning, Strategic Leadership, Employee Engagement, Business Planning, Strategic Planning, Dashboard, Meeting Facilitation, Goal Setting, Planning, Organizational Strategy, Discussion Facilitation, Stakeholder Engagement, Presentations, Business Strategy, Leadership Development, Team Building, Teamwork
中级 · 课程 · 1-3 个月

California Institute of the Arts
您将获得的技能: 用户体验设计, 设计师, 用户界面 (UI) 设计, Adobe XD, 网络语言, 模型, 平面和视觉设计, 线框设计, 用户体验, 响应式网页设计, 设计元素和原则, 以用户为中心的设计, 信息架构, 用户研究, UI/UX 战略, 用户界面和用户体验(UI/UX)设计, 原型设计, 网页设计, 交互设计, 角色(用户体验)
初级 · 专项课程 · 3-6 个月

Arizona State University
您将获得的技能: Innovation, Design Thinking, Brainstorming, Creativity, Customer experience improvement, New Product Development, Product Development, Service Design, Strategic Planning, Brand Management, Sustainable Business, Process Improvement, Business Strategies
初级 · 课程 · 1-3 个月

Vanderbilt University
您将获得的技能: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, Generative AI, AI Orchestration, Workflow Management, AI Enablement, Agentic systems, LLM Application, Productivity, OpenAI, AI Personalization, Business Process Automation, AI Product Strategy, Large Language Modeling, Automation, Artificial Intelligence, Expense Management
初级 · 专项课程 · 1-3 个月

您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Applicant Tracking Systems
攻读学位
初级 · 专业证书 · 3-6 个月