品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

SkillsBooster Academy
您将获得的技能: Generative AI, AI Product Strategy, Brand Strategy, Content Creation, Business Communication, Storytelling, Media Production, Brand Awareness, Social Media Content, Digital Design, Business Ethics, Marketing Communications, Creative Thinking, Influencing, Business Transformation, Entrepreneurship, Creative Problem-Solving, Media and Communications, Customer Engagement, Digital Marketing
初级 · 课程 · 1-3 个月
IE Business School
您将获得的技能: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing, Brand Awareness, Product Management, Public Relations, Product Strategy, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Marketing Management, Merchandising
初级 · 专项课程 · 3-6 个月

University of California, Davis
您将获得的技能: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
中级 · 课程 · 1-4 周

您将获得的技能: Generative AI Agents, Presentations, Product Demonstration, Prompt Engineering Tools, Generative AI, Storytelling, Brand Strategy, Responsible AI, Branding, Proposal Development, Brand Management, Visual Design, Content Creation, Creative Design, Graphic Design
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 社交媒体战略, 客户体验战略(CX), 内容营销, 搜索引擎优化, AI 个性化服务, 跨渠道营销, 推动参与, 营销策略与技巧, 社交媒体营销, 社交媒体, 营销自动化, 网络分析和 SEO, 搜索引擎营销, 营销策划, 用户体验, 营销活动经理, 品牌管理, 内容战略, 数字化营销, 客户关系管理 (CRM) 软件
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Digital Assets, Asset Management, Metadata Management, Cloud Deployment, Content Management, Workflow Management, Data Management, Information Management, Digital Content, Data Architecture, Information Architecture, Brand Management, Technical Services, Enterprise Architecture, Software As A Service, Benchmarking, Vendor Management, Scalability
初级 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 法律风险, 营销, 知识产权, 资产保护, 包装和标签, 法律战略, 品牌意识, 战略规划, 品牌管理, 注册
混合 · 课程 · 1-4 周

您将获得的技能: Adobe Express, Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Layout Design, Creative Design, Generative AI, Marketing Strategies, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
初级 · 专业证书 · 3-6 个月

Yonsei University
您将获得的技能: 消费者行为, 竞争分析, 创新, 企业战略, 营销, 变革管理, 营销策略, 案例研究, 市场分析, 产品开发, 全球营销, 品牌管理
混合 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 消费者行为, 营销, 文化多样性, 品牌战略, 营销策略, 跨文化能力, 品牌意识, 文化, 全球营销, 营销心理学, 品牌管理, 文化敏感性
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 管理, 竞争分析, 企业战略, 战略决策, 组织战略, 战略思维, 数据驱动的决策制定, 计划执行, 分析, 商业分析, 战略领导力
混合 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: 风险管理, 管理, 合规培训, 合规报告, 风险缓解, 合规审计, 法律, 监管要求, 品牌管理, Operator 风险, 风险分析, 治理 风险管理与合规, 合规管理, 战略规划, Regulation and Legal Compliance, 法律风险
混合 · 课程 · 1-4 周