社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。
您将获得的技能: Overcoming Objections, Closing (Sales), Sales, Marketing Psychology, Regional Sales, Sales Process, Consumer Behaviour, Upselling, Customer Relationship Management, Sales Presentation, Customer Analysis, Negotiation, Price Negotiation, Contract Negotiation, Virtual Teams, Customer Retention, Cross-Channel Marketing, Account Management, Personalized Service, Customer Relationship Building
初级 · 课程 · 1-4 周
University of Michigan
您将获得的技能: 数据分析, 批判性思维, 回归分析, 分析技能, 相关性分析, 适应, 统计推理, 实验, 行为经济学, 概率, 决策, 研究设计
初级 · 课程 · 1-3 个月

您将获得的技能: Closing (Sales), Overcoming Objections, Consultative Selling, Sales, Solution Selling, Sales Presentations, Sales Strategy, Sales Process, Communication, Sales Prospecting, Negotiation, Customer Engagement, Business Ethics, Customer Relationship Management (CRM) Software, Relationship Building, Personalized Service
初级 · 课程 · 1-4 周

您将获得的技能: Google Analytics, Marketing Analytics, Email Automation, Data-Driven Decision-Making, Web Analytics, Dashboard, Geospatial Information and Technology, Marketing, Data Analysis
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Social Media Campaigns, Email Marketing, Online Advertising, Content Creation, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

Universitat Autònoma de Barcelona
您将获得的技能: Culture, Cultural Diversity, Diversity Awareness, Sociology, Anthropology, Social Sciences, Social Justice, Media and Communications, Performing Arts
初级 · 课程 · 1-3 个月

Microsoft
您将获得的技能: 资源分配, 销售流程, 客户服务, 客户参与, 销售业务, 服务管理, 客户数据管理, Power BI, 潜在客户开发, 制定计划, 营销, 客户洞察, 微软 365, 客户关系管理 (CRM) 软件, 微软团队, 营销自动化, 销售管理
初级 · 课程 · 1-3 个月

您将获得的技能: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Marketing Operations, Data Ethics, Generative AI, Marketing Analytics, Marketing Automation
初级 · 专项课程 · 3-6 个月

The Hong Kong University of Science and Technology
您将获得的技能: 写作, 商务写作, 沟通, 案例研究, 口头表达, 演讲, 沟通策略, 分析, 商业道德, 语言交流技能, 英语, 面试技巧, 业务沟通, 目标受众, 商务信函, 商业分析, 数据可视化, 撰写报告, 销售演示, 跨文化能力
初级 · 专项课程 · 3-6 个月

Alex Genadinik
您将获得的技能: Business Ethics, Data Ethics, Responsible AI, Ethical Standards And Conduct, Corporate Sustainability, Leadership Studies, Environmental Social And Corporate Governance (ESG), AI Security, Decision Making, Law, Regulation, and Compliance, Personally Identifiable Information, Artificial Intelligence, Compliance Training, Regulation and Legal Compliance, Risk Analysis, Governance
混合 · 课程 · 1-4 周

您将获得的技能: Creative Thinking, Business Communication, Professional Development, Social Media Content, Financial Planning, Technical Writing, Target Audience, Responsible AI, Stress Management
中级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: 市场机遇, 财务分析, 商业策略, 创业, 创新, 新业务开发, 可行性研究, 业务过程, 构思, 业务规划, 业务运营, 营销
混合 · 课程 · 1-4 周