社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

Coursera
您将获得的技能: Marketing Automation, Email Automation, Scheduling, Management Reporting, Performance Reporting, Automation, Stakeholder Communications, Report Writing, Scalability, Continuous Improvement Process
初级 · 课程 · 1-4 周

您将获得的技能: Restful API, API Design, GitHub, Git (Version Control System), Postman API Platform, Application Programming Interface (API), Application Deployment, Node.JS, API Testing, Web Development, Server Side, Full-Stack Web Development, Back-End Web Development, Web Applications, Front-End Web Development
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Marketing Materials, Copywriting, Generative AI, Marketing Design, Content Marketing, Prompt Engineering, Content Creation, Marketing Strategies, Responsible AI, AI Enablement, MarTech, ChatGPT, Operational Efficiency
中级 · 课程 · 1-4 周

您将获得的技能: Facebook, Social Media Content, Social Media Management, Content Strategy, Social Media Marketing, Social Media Strategy, Drive Engagement, Live Streaming, Social Media Campaigns, Content Management, Community Development, Content Creation, Scheduling
初级 · 课程 · 1-4 周

ESSEC Business School
您将获得的技能: 财务分析, 酒店 Operator, 酒店管理, 收入管理, 营销渠道, 数字化营销, 业务建模, 接待服务, 预算, 资产管理, 数据驱动的决策制定, 创造需求, 市场份额, 竞争分析, 预测, 财务预测, 利益攸关方沟通, 目标市场, 营销, 战略规划
初级 · 专项课程 · 3-6 个月

Vanderbilt University
您将获得的技能: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, LLM Application, AI Enablement, Human Resources, Management Training And Development, Employee Performance Management, Performance Review, Professional Development, Policy Development, New Hire Orientations, Communication, Communication Planning, Human Development, Recruitment, Interviewing Skills, Talent Recruitment, Policy Analysis
初级 · 专项课程 · 1-3 个月

Universitat Autònoma de Barcelona
您将获得的技能: Proposal Development, Proposal Writing, Promotional Strategies, Branding, Brand Management, Brand Strategy, Marketing Communications, Business Development, Stakeholder Engagement, Marketing, Stakeholder Analysis, Event Management, Strategic Partnership, Advertising Sales, Stakeholder Communications, Business Relationship Management, Communication
初级 · 课程 · 1-3 个月

Berklee
您将获得的技能: 音乐, 自动化, 器乐, 媒体制作, 电子媒体, 编辑, 文件管理, 音乐创作
初级 · 课程 · 1-4 周

Creo Incubator
您将获得的技能: Go To Market Strategy, Competitive Analysis, Growth Strategies, Product Development, Market Opportunities, User Experience, Market Analysis, Sales Strategy, Brand Strategy, Marketing Strategies, Product Marketing, Entrepreneurship, Business Strategy, Product Management, Market Research, Key Performance Indicators (KPIs)
中级 · 课程 · 1-3 个月

您将获得的技能: Sprint Retrospectives, Project Management, Quality Management, Milestones (Project Management), Stakeholder Management, Project Implementation, AI Enablement, Project Closure, Interviewing Skills, Project Scoping, Smart Goals, Project Documentation, Project Planning, Stakeholder Analysis, Project Estimation, Communication, Problem Solving
初级 · 课程 · 1-4 周

Skillshare
您将获得的技能: Cinematography, Adobe After Effects, Videography, Video Editing, Post-Production, Video Production, TikTok, Color Matching, Storytelling, Data Storage, Motion Graphics, Animations, Storyboarding, Timelines, Image Quality, Ideation, Content Creation, Multimedia, File Management, Color Theory
初级 · 专项课程 · 3-6 个月

初级 · 课程 · 1-3 个月