社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

University of New Mexico
您将获得的技能: 政治科学, 社会经济学, 商务, 文化多样性, 世界历史, 国际关系, 商业经济学, 全球营销, 社会科学, 经济发展, 经济学, 金融市场
混合 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Marketing Design, Social Media Marketing, Social Media Content, Social Media, Marketing Materials, Color Matching, Graphic Design, Design, User Accounts
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement
中级 · 专项课程 · 1-3 个月

Alex Genadinik
您将获得的技能: Prompt Engineering, ChatGPT, AI Enablement, Presentations, Generative AI, AI Personalization, AI Workflows, Multimedia, OpenAI, Artificial Intelligence, Productivity Software, Content Creation, Brainstorming, Proofreading
混合 · 课程 · 1-3 个月

您将获得的技能: Keyword Research, Marketing Analytics, Data-Driven Decision-Making, Marketing Budgets, Marketing Effectiveness, Return On Investment, Search Engine Marketing, Forecasting, Performance marketing, Google Ads, Target Audience, Research
初级 · 课程 · 1-4 周
University of California, Irvine
您将获得的技能: 口语理解, 语法, 语言学习, 电子媒体, 英语, 照片/视频制作与技术, 内容创作, 多媒体, 写作, 词汇
中级 · 专项课程 · 3-6 个月

您将获得的技能: Content Performance Analysis, Instagram, TikTok, Social Media, Social Media Marketing, Growth Strategies, Social Media Strategy, Pinterest, Keyword Research, Drive Engagement
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Social Media Management, E-Commerce, Social Media, Sales Management, Social Media Marketing, Product Planning, Merchandising, Marketing, Business
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Target Audience, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media, Web Analytics
初级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Education Software and Technology, Mathematics Education, Simulations, Collaborative Software
初级 · 课程 · 1-3 个月

Universidad de Palermo
您将获得的技能: Advertising, Social Media Management, Marketing Communications, Integrated Marketing Communications, Digital Advertising, Social Media Marketing, Marketing, Strategic Communication, Digital Marketing, Target Audience, Consumer Behaviour
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Analytics, AI Personalization, Predictive Analytics, Customer Engagement, Advanced Analytics, Data-Driven Decision-Making, Predictive Modeling, AI Enablement, Marketing Strategies, Emerging Technologies, Revenue Management, Loyalty Programs, Brand Marketing, Digital Media Strategy, Media Strategy, Digital Transformation, Drive Engagement, Media Planning, Media Relations, Price Negotiation
初级 · 课程 · 1-4 周