病毒营销课程可以帮助您学习受众定位、内容创作、社交媒体策略和活动分析。您可以掌握制作引人入胜的叙事、利用有影响力的人以及分析参与度指标以优化推广活动的技能。许多课程都会介绍社交媒体解析平台、电子邮件营销软件和内容管理系统等工具,帮助您有效实施策略并衡量其对受众增长的影响。

Fundação Instituto de Administração
您将获得的技能: Strategic Marketing, Marketing, Marketing Strategy and Techniques, Brand Strategy, Market Dynamics, Customer Insights, Market Analysis, Consumer Behaviour, Target Market, Stakeholder Management, Value Propositions, Customer Relationship Building, Competitive Analysis
初级 · 课程 · 1-4 周
University of Pennsylvania
您将获得的技能: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce
混合 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, HubSpot CRM, Marketing Strategies, Web Content, Social Media Content, Paid media, Marketing, Digital Content, Content Creation, Marketing Automation, Marketing Analytics, Newsletters, Marketing Psychology, Digital Marketing, A/B Testing, Customer Relationship Management, UI/UX Strategy
初级 · 专项课程 · 1-3 个月
IE Business School
您将获得的技能: 战略营销, 客户体验战略(CX), 品牌营销, 沟通, 整合营销传播, 商品销售, 战略决策, 营销预算, 广告, 营销, 产品生命周期管理, 营销策略, 品牌战略, 品牌管理, 价格谈判, 产品战略, 营销渠道, 零售管理, 产品管理, 营销传播
初级 · 专项课程 · 3-6 个月

LearnKartS
您将获得的技能: Content Creation, Target Audience, Content Marketing, Storytelling, Brand Strategy, Podcasting, Social Media Content, Blogs, Web Content, Content Strategy, Digital Content, Performance Measurement, Promotional Strategies, Persona Development, Email Marketing, Paid media, ChatGPT
初级 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Digital Advertising, Productivity, Facebook, Sales Pipelines, Web Development
初级 · 专项课程 · 3-6 个月

您将获得的技能: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Customer Engagement
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: 人工智能, 负责任的人工智能, 营销分析, 营销活动经理, 社交媒体活动, 性能分析, ChatGPT, 个性化服务, 数据伦理, 客户洞察, 生成式人工智能, 营销自动化, Google Analytics(分析), 客户分析, OpenAI
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Target Market, Market Analysis, Value Propositions, Strategic Marketing, Product Marketing, Market Data
初级 · 专项课程 · 3-6 个月

ESSEC Business School
您将获得的技能: 统计建模, 统计分析, 统计方法, 目标市场, 商业分析, 营销分析, R 语言程序设计(中文版), 用户关系管理, 商业营销, 客户洞察, 数据驱动的决策制定, 预测建模, 客户分析, 数据分析软件
混合 · 课程 · 1-3 个月

Aptly
您将获得的技能: 内容营销, 在线广告, TikTok, 营销, 营销策略, 性能分析, 绩效衡量, 广告, 社交媒体营销, 内容创作, 社交媒体, 社交媒体内容, 数字媒体战略, 广告活动, 视频制作, 叙事, 视频编辑, 内容性能分析, 商业营销, 社交媒体战略
初级 · 专项课程 · 1-3 个月

IE Business School
您将获得的技能: 促销策略, 媒体策划, 营销, 冲突管理, 产品生命周期管理, 营销策略, 广告, 营销渠道, 品牌管理, 数字媒体战略, 产品管理, 零售店运营, 营销传播
初级 · 课程 · 1-4 周