市场营销基础课程可以帮助您学习市场细分、品牌战略和消费者行为分析等关键概念。您还可以掌握制作有效营销信息、分析营销活动效果和利用数字渠道进行推广的技能。许多课程都会介绍一些工具,如用于跟踪网站性能的 Google Analytics、用于参与的社交媒体平台以及用于定向沟通的电子邮件营销软件,所有这些都能提高您制定有影响力的营销策略的能力。

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Online Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Marketing Automation, AI Personalization, Marketing Analytics, Advertising Campaigns, Marketing Strategies, Content Creation, Web Analytics and SEO, Search Engine Marketing, Prototyping, Artificial Intelligence and Machine Learning (AI/ML)
初级 · 专项课程 · 1-3 个月

Northwestern University
您将获得的技能: 营销策略, 社交媒体战略, 战略营销, 营销, 数字化营销, 社交媒体营销, 实时数据, 内容营销, 社交媒体, 整合营销传播, 数字化转型, 社交媒体内容, 目标受众, 博客, 同行评审, 关键绩效指标 (KPI), 营销预算, 营销效果, ChatGPT, 分析
初级 · 专项课程 · 3-6 个月

您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Applicant Tracking Systems
攻读学位
初级 · 专业证书 · 3-6 个月

您将获得的技能: Prompt Patterns, MarTech, Strategic Marketing, AI Enablement, Personalized Service, Data Ethics, Customer Relationship Management (CRM) Software, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, AI Workflows, Deep Learning, Content Creation, Machine Learning, Image Analysis, Context Management, Decision Making
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Social Media Campaigns, Digital Advertising, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Strategic Marketing, Social Media Marketing, Digital Marketing, Consumer Behaviour, Market Trend, Strategic Planning, Trend Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Photo Editing, Facebook, Digital Advertising, Graphic Design, Marketing Design, Social Media Content, Social Media Marketing, Advertising, Social Media, Dashboard, Marketing, User Accounts, Business
初级 · 指导项目 · 不超过 2 小时

Yonsei University
您将获得的技能: 市场机遇, 营销策略, 促销策略, 客户参与, 面试技巧, 营销, 增长战略, 商业营销, 营销渠道, 价值主张, B2B 销售, 产品营销, 案例研究, 企业对消费者, 创新, 营销传播, 全球营销, 商业策略
混合 · 课程 · 1-4 周

LearnQuest
您将获得的技能: Open Source 技术, 文件管理, MySQL, 服务管理, 命令行界面, 操作系统, Linux 管理, Linux, Linux 命令, 乌班图, 网络服务器, IT 自动化, 服务器
初级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Social Media Strategy, Instagram, Facebook, Pinterest, Digital Advertising, Customer Engagement, LinkedIn, Brand Management, Brand Awareness, Content Creation, Target Audience
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: 打造品牌, 社交媒体战略, 内容创作, 专业网络, 社交媒体营销, 数字广告, B2B 销售, 广告, LinkedIn, 社交媒体, 目标受众, 广告活动, 营销分析, 视频制作, 营销, 销售技巧
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 营销分析, 社交媒体战略, 内容创作, Instagram, 内容性能分析, 营销活动经理, 数字化营销, 社交媒体营销, 在线广告, 社交媒体活动, 目标受众, 智能目标, 性能分析, 品牌管理, 社交媒体, 营销效果, 付费媒体, 营销, 营销预算, 社交媒体管理
攻读学位
初级 · 专业证书 · 3-6 个月